Owner for partner onboarding, demos, and user activation for EASI microgrid modeling platform. Split between business development (partner enablement, demos, sales support, outbound experiments) and product tasks (user research, roadmap input, release GTM). Create technical content, monitor MixPanel analytics, and travel for events.
Position Summary:
EASI is BoxPower's cloud platform for modeling, pricing, and designing solar + storage microgrid projects — turning work that took weeks into minutes. Since its public beta launch in March 2026, external users have modeled $100M+ in project value on the platform.
EASI has strong top-of-funnel growth; this role's job is to turn users into active, successful users — and channel partners into a repeatable pipeline. The Product & Business Development Associate is the face of EASI to developers, ESCOs, and utility partners: onboarding them, teaching them what's possible, publishing content that shows how, and demoing the platform at industry events. Internally, they translate what they hear into roadmap input and go-to-market plans alongside the Director of Software Products. This is a high-ownership role for an early-career energy generalist who can hold their own in both a technical modeling conversation and a partner pitch. Roughly 75% business development and growth, 25% product management.
Key Responsibilities:
Business development & partner enablement (~40%)
- Own onboarding and ongoing support for EASI channel partners (ESCOs, developers, EPCs, co-ops) — from NDA to first modeled project to portfolio adoption.
- Run product demos: live at conferences and meetups, and scheduled deep-dives with prospective partners; drive on-the-spot signups.
- Support the sales team in using EASI for their own deals (proposals, budgetary pricing, RFP inputs).
- Gather structured partner feedback and verify partner-modeled projects as real commercial pipeline.
User engagement & growth (~35%)
- Own activation and retention of the existing user base: guided first-project onboarding, re-engagement campaigns, and targeted newsletters.
- Create technical content — case studies and “how to model X in EASI” walkthroughs (resiliency, bridging power, flexible interconnection) — for LinkedIn, Reddit developer communities, and the blog.
- Run outbound experiments (cold email/calls to target segments) and identify high-fit events for demos.
- Monitor product analytics (MixPanel) to spot stuck users, feature gaps, and conversion candidates.
Product management (~25%)
- Turn user research and partner feedback into clear product requirements and prioritized roadmap input.
- Drive go-to-market for new EASI features: release messaging, documentation, training material, and demo scripts.
- Maintain competitive awareness of adjacent modeling tools (HOMER, Xendee, Energy Toolbase, etc.) and how EASI wins.
Required Qualifications:
- Bachelor's degree in an energy-related field — electrical/mechanical engineering, physics, energy systems, or similar (or equivalent experience).
- 0–3 years of post-grad experience in energy, cleantech, consulting, or B2B software. Strong recent graduates are encouraged to apply.
- Hands-on exposure to energy modeling tools — e.g. HOMER, Energy Toolbase, Xendee, PVsyst, HelioScope, or REopt — from coursework, research, or work.
- Excellent communicator — able to explain a techno-economic model to an engineer and its business value to an executive, in writing and live.
- Self-directed operator — comfortable owning a number (activation, partner signups) and figuring out how to move it in a startup environment.
- Able to travel up to 25% for conferences, partner demos, and team onsites.
Preferred Qualifications:
- Understanding of microgrids, DERs, solar + storage economics, or utility planning and interconnection processes.
- Experience with CRM tools (HubSpot), product analytics (MixPanel), or content creation for technical audiences.
- Prior demo, sales engineering, applications engineering, or customer success exposure.
- Experience selling to or working with utilities, co-ops, ESCOs, or EPCs.
- Based in California — Northern California or a West Coast hub is ideal for partner visits and events.
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