Advise and occasionally manage paid Meta (Instagram/Facebook) campaigns for creator brands and a film studio, focusing on Reels and short-form video. Define targeting, budgets, and creative; launch campaigns for films and trailers; report on audience growth and recommend optimizations.
We are seeking a Paid Media Strategist to lead the paid and organic social growth of SUPERCINEMA’s (https://supercinema.film) pre-launch social brand. You will shape high-level strategy across Instagram, TikTok, and other relevant platforms to build a large, engaged audience of cinephiles while advising on creative, targeting, and paid media campaigns.
Responsibilities- Develop audience growth strategies across Instagram, TikTok, and other relevant platforms.
- Define content themes and positioning for a standout social brand.
- Advise on Reels and short-form video content strategy.
- Recommend community-building and audience engagement approaches.
- Provide high-level paid media recommendations (Meta and other relevant platforms).
- Guide audience targeting, growth opportunities, and performance optimization.
- Translate strategy into actionable insights for the client.
Requirements
- Proven experience growing creator accounts or media brands on Instagram, TikTok, and Meta.
- Strong understanding of Reels, short-form video, and social content strategy.
- Experience with audience targeting, segmentation, and paid media strategy.
- Familiarity with entertainment, film, or creator-focused campaigns is preferred.
- Ability to work independently in a freelance capacity, providing strategic guidance rather than day-to-day execution.
- Excellent communication and presentation skills.
Similar Jobs
Agency • Digital Media • eCommerce • Professional Services • Social Media • Design • SEO
Develop and execute paid media strategies across search and social platforms to drive qualified leads and sales. Manage campaign implementation, budgets, bidding, targeting, testing, keyword research, competitor analysis, and performance optimization. Produce reports and strategic recommendations, lead client planning sessions and calls, and collaborate across teams to align campaigns with business goals and KPIs. This is a remote, client-facing agency role requiring strong analytical, communication, organizational, and problem-solving skills.
Top Skills:
Bing AdsChatgptGoogle AdsGoogle AnalyticsGoogle ShoppingKeyword PlannerLinkedin AdsLooker StudioMeta AdsMicrosoft AdsSpreadsheets
Information Technology • Consulting
Plan, implement, optimize, and report on multi-channel paid media campaigns (search, display, social, video) for legal clients. Manage budgets, pacing, tracking/attribution, keyword research, ad copy, competitive research, and provide data-driven recommendations while supporting the Paid Media Director and cross-functional teams.
Top Skills:
Google AdsGoogle Analytics 4 (Ga4)Google Tag ManagerMeta Ads (Facebook/Instagram Ads)Microsoft Advertising (Bing Ads)
Agency
Lead paid media strategy across Google, Meta, LinkedIn, and Reddit. Own campaign planning, execution, testing, optimization, and creative direction. Build AI-driven workflows, use APIs for programmatic account work, analyze performance with Google Analytics/HubSpot/Databox, and present strategic recommendations to clients.
Top Skills:
AIDataboxGoogle AdsGoogle Ads ApiGoogle Ads McpGoogle AnalyticsGoogle Tag ManagerHubspotLinkedin AdsMeta AdsMeta Marketing ApiReddit Ads
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
