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Why We Need This Role
We need to hire a leader who can build an effective growth strategy that connects product and marketing. The underlying goal is to use the power of our customers and organic channels to bring more customers and thereby reduce customer acquisition costs. We need an efficient user journey.
Why You Should Join
Our growth team is fresh, greenfield and has a mandate to touch all parts of marketing and product. This is a great opportunity for a creative thinker who loves to tinkers with funnels, analytics and someone who wants to create a team and create a long lasting impact on a fresh business unit.
First Six Month Deliverables
- Create an end to end journey of the customer and report funnel analytics
- Increase Viral Coefficient in a B2B Platform
- Grow Performance Marketing to be 75% of all leads
- Improve product flow to have high % of users get through platform without sales involvement
- Improve Engagement of nurtured leads
Requirements
- Passionate about loosely held values and ideas. We want someone who has experience but is not blinded by the path already taken.
- Strong strategy and analytics skills with an advanced understanding of success metrics and funnel analytics
- Experience leading marketing and customer acquisition for a digital customer product
- Background and interest in performance marketing, user experience, and sql
- Demonstrated growing audience base through a mastery of viral mechanics
Benefits
- Passionate about loosely held values and ideas. We want someone who has experience but is not blinded by the path already taken.
- Health and Wellness benefits including competitive medical, dental, and vision plans
- Performance-based bonuses and stock options
- Generous vacation and time off benefits including paid holidays
- Generally flexible working hours
- Working in a beautiful office space the heart of Silicon Beach in Playa Vista
- A collaborative culture where unconventional thinkers come together to solve interesting problems and having fun while doing it
- Mission-driven company that is making the world a better place
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