IPG Mediabrands Logo

IPG Mediabrands

Media Planner

Posted 21 Days Ago
Be an Early Applicant
Easy Apply
In-Office
Los Angeles, CA, USA
71K-71K Annually
Junior
Easy Apply
In-Office
Los Angeles, CA, USA
71K-71K Annually
Junior
The Media Planner manages client media plans and budgets, monitors performance, supports strategy development, and collaborates with internal teams for successful campaign execution.
The summary above was generated by AI

Business Overview 

Mediahub is one of the major global media agencies within Omnicom with over 1000+ employees worldwide. We are an award-winning agency built for brands who are challenging and disrupting the status quo. Our organization is focused on challenging all facets of media in an environment of rapid change in order maximize our clients’ investments. We are challenging key fundamentals in the areas of audience creation, purpose, creativity, and digital platforms.

Named Media Agency of the Year by Adweek, Ad Age, and Campaign, Mediahub is powered by the buying and intelligence power of Magna Global and the data backbone of Acxiom.

Position Summary

The Planning team builds strong client relationships that drive positive outcomes for their business. The team does this by immersing itself in the business, elevating strategic opportunities for growth, and developing media recommendations that keep clients at the forefront of the industry. The key to this leadership comes from Mediahub's values, including a commitment to fostering curiosity, collaboration and diversity with the talented humans that power our global challenger brand. This team problem-solves, generates innovative solutions and displays energy and passion for the work presented. Successful candidates must not shy away from change, as we are an agency that thrives on the constant evolution of technology and its role in our work. Candidates must be comfortable working with data, have excellent communication and organizational skills and be confident collaborators.

The role of a Media Planner will be to assist with day-to-day operations of the client media plan and budget details, including flowchart, budget trackers, ensuring client signs accurate, timely Media Authorizations prior to buys. The Media Planner will be responsible for monitoring client and marketing industry trades, media plan performance reporting and competitive activity to surface industry updates, performance insights and opportunities to team and clients.

Responsibilities

Portfolio & Growth

  • Attend client status meetings: take notes, summarize next steps, provide to Supervisor/Manager for approval before distributing bullet pointed list of job holder’s main responsibilities.
  • Build relationships and trust with partners in Mediahub's Partnership Investments, Audience Science, Campaign Insights, Insights + Action and Radical + Disruptive, in addition to extended Mediabrands and Kinesso specialty teams.
  • Monitor client and marketing industry trades, media plan performance reporting and competitive activity to surface industry updates, performance insights and opportunities to team and clients.

Media Strategy

  • Support 1-2 accounts, pending scale and complexity of business and scope of deliverables.
  • Research and develop media plan scenarios for assigned clients.
  • Partner with Local Investments, Kinesso and Partnership Investments on development of partner list, RFP details and evaluation prior to client recommendations.
  • Support presentation development with research, creating check-ins throughout timeline, participating in discussion, and contributing to/prepare/write slides for client presentation decks.
  • Partner with analytics team to implement measurement objectives and taxonomy.
  • Support campaign implementation and execution, QA, monitoring/optimizing, and conduct insightful reporting.
  • Utilize IGNITE planning strategy process (Implement business intelligence, generate multiple audience segments, Navigate the investment, tap into culture, Evolve with speed and precision) as part of client teams, to guarantee robust analysis of business/media role.
  • Visualize, summarize, and develop insights and implications for competitive reporting.
  • Gathers, organizes, and presents (pending leader’s readiness assessment) competitive research and spending data.
  • Utilize planning tools (i.e. Kismet, R/F, etc) to determine the optimal media mix (across all channels) and plan delivery.
  • Employ media math and how to apply calculations, demonstrating proficiency in working with and managing numbers.
  • Maintain updated costs and media plan details in Media Tools (or client flowchart software).
  • Confirm client media authorization approval for Partner Investments and Kinesso to set up buys, issue Insertion Orders, reconcile buys and traffic assets to vendors.
  • Provide assistance with Billing Process, updating team status documents and working across the internal cross functional teams (Video Investments, R&D Labs, creative, etc.).
  • Ensure familiarity with Insights + Action and Radical + Disruptive capabilities, process and approach to support integration into media plans.
  • Contribute ideas that contribute to creative media tactics.

People & Culture

  • Participate in a diverse, inclusive, creative culture.
  • Collaborate with peer group to share work and inspire junior team members about creative-thinking, accountability, and thought-leadership.
  • Responsible for developing the skill and knowledge base of those more junior as well as supervise, advise, and counsel direct report(s).

Required Skills & Experience
  • Experience planning or buying, while developing additional acumen of cross-channel media marketplace and planning essentials (delivery levels, flighting, etc.), including Video/Audio Broadcast/Streaming, Direct and Addressable Digital, Social Media, Retail Media (if applicable), Print, OOH, etc.
  • Able to demonstrate the ability to successfully multi-task while preserving high attention to detail, manage time and show superb organizational skills and the ability to meet deadlines.
  • Demonstrate excellent verbal, written and presentation skills and ability to think on your feet.
  • Strong mathematical abilities
  • Proficient computer skills (MS Word, Excel, PowerPoint) and knowledge of DCM, Prisma, comScore, MRI.
  • Must be able to occasionally travel to supported markets or client events.
  • Bachelor’s degree preferred.
  • 1+ years of experience desired
  • Previous experience working on an entertainment client

 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email [email protected]. 


Salary Range
$70,500$70,500 USD

Top Skills

Comscore
Dcm
Excel
Mri
Ms Word
PowerPoint
Prisma

Similar Jobs

7 Days Ago
Easy Apply
Remote or Hybrid
United States
Easy Apply
70K-85K Annually
Mid level
70K-85K Annually
Mid level
AdTech • Artificial Intelligence • Marketing Tech • Software • Analytics
As a Senior Media Planner, you will lead media plan development, create proposals based on client needs, and ensure alignment across teams while managing multiple campaigns and deadlines.
Top Skills: ExcelPowerPoint
7 Days Ago
Easy Apply
In-Office
Los Angeles, CA, USA
Easy Apply
71K-71K Annually
Junior
71K-71K Annually
Junior
AdTech • Digital Media • Marketing Tech
The Media Planner will manage client media plans and budgets, conduct research, support presentations, monitor performance, and contribute to media strategies.
Top Skills: ComscoreDcmExcelMriMs WordPowerPointPrisma
14 Days Ago
Easy Apply
In-Office
Santa Monica, CA, USA
Easy Apply
20K-36K Hourly
Entry level
20K-36K Hourly
Entry level
AdTech • Agency
As an Assistant Media Planner, you will assist in developing and optimizing integrated media campaigns, support digital strategy, manage media buys, and prepare performance reports.
Top Skills: ArbitronExcelMriNielsenPowerPoint

What you need to know about the Los Angeles Tech Scene

Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.

Key Facts About Los Angeles Tech

  • Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
  • Key Industries: Artificial intelligence, adtech, media, software, game development
  • Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
  • Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account