We are looking for top talent to lead our Strategic Initiatives team. The VP, Strategic initiatives will report into the Business Development group. This person will be responsible for establishing “lighthouse” business and relationship models for new business initiatives. We are looking for an experienced individual who is passionate about all things data and tech, and has extensive knowledge of the converging linear and digital advertising ecosystem. This person is accomplished in developing and implementing growth opportunities to create long term value for a highly focused advertising technology company. 

The VP, Strategic Initiatives role is a forward looking role that is responsible for all aspects exploring and executing innovative, strategic initiatives that bolster and transform VideoAmp’s business to reflect new opportunities in the digital video, walled garden, OTT, connected and linear TV advertising environment. Given the broad objectives of this role, the VP, Strategic Initiatives will need to work cross functionally with teams across VideoAmp’s various businesses, including Executives, Strategy, Partnerships, Product, Revenue, Finance, and Legal teams.

RESPONSIBILITIES:

• Establish “lighthouse” business and relationship models for new business initiatives that can be replicated by the Partnerships team with other similar partners.
• Work cross-functionally with Executives, Strategy, Partnerships, Product, Revenue, Finance, and Legal teams to manage and build partnerships based on strategic planning and client need.
• Help build business cases and evaluate new opportunities and serve as the subject matter expert on these opportunities in support of the Enterprise Sales team and other internal teams. 
• Work with the Finance and Revenue teams to build and validate financial models for all new opportunities.
• Work with Product, Corporate Development and Finance teams to evaluate Make vs. Buy decisions associated with new markets or opportunities. 
• Work with the Partnerships team to establish prospective partner lists and benchmarks for validated and approved initiatives.  
• Facilitate communication internally and externally related to partnerships; based on demand, strategy, roadmaps, and operational requirements.
• Maintain regular communications with internal stakeholders to report on status and future opportunities.
• Working with senior team members to identify and manage company risks that might prevent or restrict growth. 
• Participate as a key member in due diligence exercises associated with M&A opportunities.

QUALIFICATIONS:

• Experience attacking strategic moats and initiatives where outside the box deal structure, and/or change in partner processes, product/business model, and/or C-suite engagement is required.
• Experience structuring and negotiating complex business models. 
• 10+ years of experience in a similar role within the AdTech, Digital and/or Linear Advertising space and a deep understanding of the advertising landscape.
• 10+ years experience with client and/or partner-facing on a day-to-day basis.
• Ability to build excellent rapport with internal and external stakeholders; strong teamwork is a must.
• Comfort with fast-paced, dynamic working environment with shifting priorities.
• College degree preferred

PERKS:

• Unlimited paid time off each year
• Company sponsored health, dental and vision benefits for you and your dependents
• Annual vacation, childcare and pet-care stipends
• Access to state-of-the-art fitness classes and personal trainers to promote your well-being 
• Progressive approach to paid parental leave
• Epic personal and professional growth opportunities

ABOUT: 

The proliferation of streaming and digital media services has created the golden age of video entertainment with more premium TV content than ever before and we believe these experiences should be free or affordable to every human on the planet.

Making this accessible to everyone usually requires subsidies from the advertising industry to power an effective three-way value exchange between a publisher producing content, a consumer viewing it and an advertiser paying the publisher for the chance to connect with its audience.

While the ability to watch premium TV content on any device at any time is great for the consumer, the systems powering these services are fragmented, riddled with complexity and struggling to evolve in a changing privacy landscape. These systems are putting the entire ecosystem and three way value exchange at risk by providing an incomplete and siloed view of the audience that are responsible for advertising waste from inflated metrics, a decrease in publisher revenue opportunity from under-representing their audiences and consumers stuck with suboptimal viewing experiences.

Today the industry standard tools are usually designed where connectivity and applications of consumer data sets often come with negative trade off for consumer privacy or security risks of leaking private data. We envision a world where this doesn't have to be the case - a world where consumer privacy, security, and governance are incorporated into the fabric of the codebase that interfaces with these systems to enable the necessary business use-cases that keep these viewing experiences free or affordable to everyone.

The mission of VideoAmp is to be the independent software and data company creating a more sophisticated data-driven advertising ecosystem that redefines how media is valued, bought and sold. Our platform provides measurement and optimization tools that unifies audiences across the disparate systems of traditional TV, streaming video and digital media. We are unlocking new value for those that currently operate within a siloed view of their audiences, creating efficiencies for the entire industry. We are transforming a 100-year old industry by powering a more effective three-way value exchange that results in advertisers increasing their return on investment, publishers increasing their revenues and improving the viewing experience for consumers.

Come and join us!