Product Marketing Manager

About the Company
Arcules is changing the video surveillance market and moving customers to a smarter, more reliable cloud-based solution. Our company is a technology spin out of Canon Inc. and has seed technology from the Milestone video surveillance division. We are targeting mid-market enterprises looking to interconnect their business locations. Our technology brings video and smart building elements together and our analytics help customers make more informed decisions. Our go-to-market strategy leverages systems integration companies to get our solutions to end customers.
Arcules offers excellent benefits, including top-tier PPO and HMO medical plans, four weeks of vacation, three weeks of sick leave and a 401(k) plan after three months of employment (4% company match), an on-site gym and game pavilion, an awesome work environment and more.
Overview of the Job
The Product Marketing Manager will be responsible for product positioning, product launch planning and management, competitive analysis, and creating compelling marketing materials to help direct and channel the sales team’s understanding of the Arcules solution, and build competitive differentiation. This is a highly collaborative role within the marketing team, and requires a self starter who can influence and work well with teams across the organization, including product management, marketing, engineering, sales, finance and senior leadership. 
Location

We are open to remote work for this role (US based).
Responsibilities

• Develop and manage product launch plans in collaboration with product managers and marketing managers
• Develop comprehensive marketing plans for sales and marketing teams
• Work closely with product management team to determine the most profitable course for each existing and new product
• Lead the marketing team to generate strong momentum ahead of new product launches
• Create and update training materials and training programs for partners as well as the outside sales team
• In collaboration with marketing team members, recommend programs that consistently generate new, high quality leads for our company
• Develop product marketing materials including website content, product data sheets, presentations, use cases, case studies and other sales material and content/communication in collaboration with marketing managers and product managers
• Monitor competitors and build/update competitive battle cards
• In collaboration with product management, recommend pricing strategies and bundles
• Build systems integration/partner marketing materials for marketing to and through the channel
• Other duties as assigned

Minimum Qualifications

• BA/BS or equivalent working experience
• 3+ years product marketing experience
• Experience in a startup organization 
• Experience with market changing products/services
• Background in B2B marketing both direct and via channels
• Excellent writing/content development skills (please provide samples)
• Knowledge of marketing strategies and tactics for B2B organizations
• Comfortable with technology conversations
• Excellent time management and follow through skills

Skills/Training Desired

• Experience with technology infrastructure-related industry strongly desirable
• Experience in video surveillance/physical security industry is a plus
• Up to 25% travel

Arcules is an equal opportunity employer and makes hiring decisions without regard to an applicant’s race, national origin, gender, sexual orientation, or any other protected category. Applicants must be legally authorized to work in the United States at the time of hire. Arcules is not offering work sponsorships at this time.