About CREXi

We are the commercial real estate industry’s fastest-growing marketplace, data, and technology platform dedicated to supporting the CRE industry and its stakeholders. We enable commercial real estate professionals to quickly streamline, manage, and grow their businesses using the industry’s most advanced technology. Since launching in 2015, we have quickly become the fastest-growing CRE marketplace and most advanced platform in the industry. CREXi has helped buyers, sellers, and brokers transact business on over 300,000 commercial listings totaling more than $1 Trillion in property value.

CREXi is headquartered in Marina Del Rey, California. 

About This Role:

Product Marketing at CREXi drives adoption of products and features through concise positioning, crisp messaging, relevant content and well-coordinated product launches.  

Reporting to the Product Marketing Manager, the Product Marketing Associate position combines content strategy, demand generation, and qualitative research skills to help advance CREXi’s sales enablement program and go-to-market strategy. This dynamic and exciting role offers the opportunity to join a growing company with strong prospects and get hands-on with building a modern SaaS product marketing practice.  

What You’ll Do: 

• Become an expert in the commercial real estate industry and CREXi user in order to define and develop meaningful sales enablement and product marketing content 

• Develop engaging, audience-centric sales content – including emails, decks, blog posts, ebooks, and white papers 

•  Leverage data and insights to manage and optimize CREXi’s product marketing and sales enablement content  

•  Continuously and consistently increase adoption of platform features and tools using a variety of onboarding and retention tactics

• Conduct qualitative and quantitative research ideally without extensive supervision to continuously develop a body of knowledge related to customers and the market to evolve the content strategy 

• Work closely with the Product team to understand upcoming product feature releases and create internal product communication and training 

• Contribute to product profitability by creating holistic go-to-market plans that create awareness and drive top-of-funnel leads 

• Coordinate with Product, Marketing, Sales and Support to take new products, features, and services to market for both current customers and prospects 

• Develop product support and training materials – including written copy, visuals, and video – to enable self-service and drive increased engagement and retention 

• Attend industry events & conferences to learn more about user needs and drive the development of engaging content 

Who You Are:

• 3+ years of product marketing experience 

• Demonstrable experience with product launches  

• Experience creating and managing sales enablement content 

• Strong, proven writing skills

• Professional presentation and communication skills

• Strong project management capabilities

• Detail-oriented, proven ability to meet deadlines in a fast-paced environment 

• Bachelor’s degree preferred

Nice to Have:

• Content marketing or digital content strategy experience 

• Proven results employing sales enablement content to affect business KPIs

• Experience with Appcues and Hubspot

Why CREXi? 

• Rapidly growing startup with a dynamic work environment

• Flexible team structure with ability to progress in career 

• Health, dental and vision insurance

• Limitless snacks

• Collaborative culture and numerous team activities