Product Marketing Associate at CREXi

| Marina Del Rey & Playa Vista
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About CREXi

We are the commercial real estate industry’s fastest-growing marketplace, data, and technology platform dedicated to supporting the CRE industry and its stakeholders. We enable commercial real estate professionals to quickly streamline, manage, and grow their businesses using the industry’s most advanced technology. Since launching in 2015, we have quickly become the fastest-growing CRE marketplace and most advanced platform in the industry. CREXi has helped buyers, sellers, and brokers transact business on over 300,000 commercial listings totaling more than $1 Trillion in property value.

CREXi is headquartered in Marina Del Rey, California. 

 

About This Role:

Product Marketing at CREXi drives adoption of products and features through concise positioning, crisp messaging, relevant content and well-coordinated product launches.  

Reporting to the Product Marketing Manager, the Product Marketing Associate position combines content strategy, demand generation, and qualitative research skills to help advance CREXi’s sales enablement program and go-to-market strategy. This dynamic and exciting role offers the opportunity to join a growing company with strong prospects and get hands-on with building a modern SaaS product marketing practice.  

 

What You’ll Do: 

  • Become an expert in the commercial real estate industry and CREXi user in order to define and develop meaningful sales enablement and product marketing content 

  • Develop engaging, audience-centric sales content – including emails, decks, blog posts, ebooks, and white papers 

  •  Leverage data and insights to manage and optimize CREXi’s product marketing and sales enablement content  

  •  Continuously and consistently increase adoption of platform features and tools using a variety of onboarding and retention tactics

  • Conduct qualitative and quantitative research ideally without extensive supervision to continuously develop a body of knowledge related to customers and the market to evolve the content strategy 

  • Work closely with the Product team to understand upcoming product feature releases and create internal product communication and training 

  • Contribute to product profitability by creating holistic go-to-market plans that create awareness and drive top-of-funnel leads 

  • Coordinate with Product, Marketing, Sales and Support to take new products, features, and services to market for both current customers and prospects 

  • Develop product support and training materials – including written copy, visuals, and video – to enable self-service and drive increased engagement and retention 

  • Attend industry events & conferences to learn more about user needs and drive the development of engaging content 

 

Who You Are:

  • 3+ years of product marketing experience 

  • Demonstrable experience with product launches  

  • Experience creating and managing sales enablement content 

  • Strong, proven writing skills

  • Professional presentation and communication skills

  • Strong project management capabilities

  • Detail-oriented, proven ability to meet deadlines in a fast-paced environment 

  • Bachelor’s degree preferred

 

Nice to Have:

  • Content marketing or digital content strategy experience 

  • Proven results employing sales enablement content to affect business KPIs

  • Experience with Appcues and Hubspot

 

Why CREXi? 

  • Rapidly growing startup with a dynamic work environment

  • Flexible team structure with ability to progress in career 

  • Health, dental and vision insurance

  • Limitless snacks

  • Collaborative culture and numerous team activities

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • JavascriptLanguages
    • SqlLanguages
    • AngularJSFrameworks
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • OptimizelyAnalytics
    • BalsamiqDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • HubSpotCRM
    • IntercomCRM
    • IntercomEmail
    • SendGridEmail

Location

We are located in trendy Marina del Rey/Venice. With plenty of restaurants, shopping, and the beach nearby, we cannot ask for a better location!

An Insider's view of CREXi

How would you describe the company’s work-life balance?

CREXi's work-life balance is ideal in my opinion. The expectation is to come in, put in the time and get your job done. There are high job expectations for each role. I enjoy that we have unlimited vacation and we get to leave early on Friday every once in a while. I believe having a great work-life balance is key to having happy employees.

Roger

Asset Manager

What does your typical day look like?

No such thing as a typical day here! Between juggling projects, timelines, priorities and more, there is always something new in the mix. Thankfully there's always cold brew and avocados to fuel me through :)

Lilah

Marketing Operations Manager

What makes someone successful on your team?

To be a successful member of the sales team at CREXi, you need to be able to work cohesively as part of the team. The whole is greater than the sum of its parts. The ideal salesperson is one that focuses on their goals and results, supports other members of the team, is organized and has fun while doing their job.

Doug

Head of Sales

How do you make yourself accessible to the rest of the team?

I have an open door policy. I also like to walk around the office regularly and chat with the team. We also do monthly company-wide meetings. Another way I make myself accessible is by doing brown bag lunches with employees.

Mike

CEO

What’s the vibe like in the office?

Welcoming and professional. Everyone is here to work hard and make CREXi the best it can be. At the same time, the atmosphere itself is casual.

Sarah

Marketing Design Director

What are CREXi Perks + Benefits

CREXi Benefits Overview

Our employees are our most important asset, so we offer employees an attractive and competitive benefits, as well as perks! We want our employees to be excited to be part of the CREXi team.

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
CREXi's Flexible Spending Account (FSA) helps employees cover out-of pocket medical benefits with pre-tax contributions of up to $2,650 annually.
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Family Medical Leave
CREXi offers unpaid, job-protected leave per year, as well as maintained health benefits, for any employee eligible under the Family and Medical Leave Act (FMLA).
Vacation & Time Off Benefits
Unlimited Vacation Policy
CREXi's unlimited paid vacation policy allows employees to take as many days off as they need, providing they comply with a 2-week notice policy and get manager approval.
Paid Holidays
CREXi offers all employees paid time off to observe major holidays.
Paid Sick Days
CREXi offers paid sick days as required by California law.
Perks & Discounts
Beer on Tap
Casual Dress
Our casual dress code includes jeans, t-shirts and flip-flops every day of the week. Employees are expected to dress more formally as needed for meetings with external parties.
Company Outings
We believe that employees should also connect outside of the office. Throughout the year, we do team outings. Our most recent outing was the first annual CREXi games.
Stocked Kitchen
We have a well stocked kitchen included unlimited snacks, coffee, tea and other beverages.
Some Meals Provided
We provide breakfast and lunch regularly to employees. Some lunches have theme like Cinco de May. On other occasions, we provide lunch just because it is a Friday in July!
Happy Hours
Parking
Professional Development Benefits
Job Training & Conferences
We offer training programs to all employees, including sales, management and leadership development, as well as an annual budget for attending industry conferences for certain employees.
Lunch and learns
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