About the Role:

If you are an enthusiastic and entrepreneurial marketing expert looking to build a marketing function from the ground up, and want to be a part of revolutionizing the way people pay their bills, then we need your help. 

As Marketing Strategist, Demand Generation, you will create and execute Papaya’s B2B demand generation strategy in close collaboration with our Sales and Executive team. Success in this role means creating and executing the foundation for a scalable demand generation strategy. 

Teamwork, flexibility, communication, and a willingness to learn are of the highest importance. Papaya believes that diversity helps build an inclusive culture where all team members can grow, contribute, and feel valued. If you agree, we’d love to hear from you!

What you would be doing: 

• Drive the entire end to end strategic planning process for the marketing organization with a focus on demand generation; continuously refresh and iterate on the strategic plan
• Implement the marketing strategy including content creation, appropriate tool selection and implementation, and follow up analysis & revision
• Define KPIs and implement enterprise level measurement, analytics, benchmarking, and reporting methods to gauge success for marketing programs
• Build, further develop, and leverage relationships with current partners, non-profit professional trade organizations and industry leaders to promote Papaya’s brand, mission, and movement in the market
• Create, design and wordsmith all marketing material and publications
• Manage relevant marketing tools & their connections to Salesforce

We’d like to hear from candidates with: 

• A Diverse marketing toolkit. Someone who’s well versed in a broad range of marketing strategies.
• 5+ years of experience in a relevant marketing role.
• Experience in building brand awareness with the goal of generating sales leads.
• Strong leadership, communication and analytical skills.
• Proven knowledge of Salesforce.

Why Papaya?

Papaya started in 2016 with a goal to alleviate the stress of paying bills. We’ve adopted our phones for everything else, why not eliminate the need for calls, mailing checks, and tedious web forms? We are expanding mobile share of the $4T US consumer bill space, and are one of the fastest growing startups in Los Angeles. 

The key to our success? Our people. From engineering, sales, to operations, Papaya’s team is comprised of some of the most intelligent, humble, diverse, and resourceful people you’ll ever meet. With the help of successful investors including Sequoia Capital, First Round Capital, and Silicon Valley Bank; Papaya is building something special. Our impact-driven team receives competitive salary, benefits, equity, and agency. 

We love to celebrate our incredible group of hardworking employees - and it shows. We’re proud to say that we were voted one of Built In LA’s Best Small Companies to Work for in 2020 and 2021! Learn more and come join us. Find out what the next step in your career could look like here at Papaya.