Lifecycle Marketing Manager, Healthcare (Temp)

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About the Lifecycle Marketing Manager, Healthcare (Temp) at Headspace:

Headspace is seeking a results-oriented Temporary Lifecycle Marketing Manager, Healthcare to join our Enterprise Marketing team. This position will play a critical role in developing the customer journey, defining landmarks along the way, and executing programs that drive deeper engagement with Headspace healthcare partners and members to increase retention and increase revenue per account.

The ideal candidate is a process-focused individual who has experience developing building and testing HTML emails, building automated workflows, working with in-app communications and experiences, and working with cross-functional teams.

Location: This role is open to remote employees in select US states: California, New York, Florida, Georgia, Texas, Maryland + Washington DC, North Carolina and Washington. 

How your skills and passion will come to life at Headspace:

  • Help create and execute email, push, and in-app marketing campaigns using our in-house platform.
  • Assist in monitoring performance of lifecycle channels and A/B tests of campaigns, identifying opportunities for improvement based on engagement, deliverability, etc.
  • Develop new lifecycle marketing strategies to increase engagement and adoption.
  • Leverage hypotheses-driven-innovation to help drive campaign strategies and initiatives designed to increase engagement, retention, and increase revenue. 

 

What you’ve accomplished:

  • Designed and implemented successful lifecycle marketing campaigns to drive user engagement 
  • You have built engaging user journeys using triggers and automation workflows
  • You are an expert on email best practices
  • You have experience using Braze and Hubspot 
  • You are proficient in HTML and CSS
  • Experience with Photoshop a plus

 

 

How we feel about Diversity & Inclusion:

Headspace is committed to bringing together humans from different backgrounds and perspectives, providing employees with a safe and welcoming work environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace. 

*Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Headspace. Please inform our Talent team if you need any assistance completing any forms or to otherwise participate in the application process.

How to get started:

If you’re excited by the idea of seeing yourself in this role at Headspace, please apply with your CV and a cover letter that best expresses your interest and unique qualifications.

 

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Location

We're located in the heart of Santa Monica on Michigan + Cloverfield, just off the 10 freeway. Bergamont train station is right behind our office.

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