Growth Marketing Coordinator - Google
FabFitFun is looking for a creative and data-driven Growth Marketing Coordinator to join our in-house Acquisition team to help support customer growth within Google platforms. This role will report directly to our Manager of Customer Acquisition, and will be an individual that strongly resonates with our team motto #iheartlowCPAs. The ideal candidate is comfortable in a fast-paced environment, and considers customer acquisition an art as much as a science.
What You’ll Do:
- Build marketing campaigns and support ad operations in order to help drive growth and low, efficient CPA’s across all Google and related-search platforms
- Keyword mine for search ads as well as setup campaigns related to Google products (Paid Search, Display, YouTube, Shopping)
- Help analyze campaign and ad performance data in order to support optimization decisions
- Find the “story” in the data, and communicate insights and opportunities with marketing and other cross-functional departments
- Contribute to the creative development of assets and messaging that will drive high-response rates
- Assist with maintaining testing methodology for creatives, placements, and audiences
- Perform ad hoc requests as it relates to team operations including billing, reporting, new vendor setup, etc.
What You'll Bring:
- 1-2 years experience working directly with Google platforms within a results-oriented marketing environment
- Strong reporting skills in Excel with understanding of formulas such as VLOOKUPs, Pivot Tables, Macros, etc.
- Blend of creativity and analytical skill with a strong results-oriented, metrics-driven approach to problem solving
- Comfortable with allocating a large-scale marketing budget to directly drive customer conversions
- Effective communication skills to collaborate with internal and external partners to efficiently drive campaign performance
- Aptitude to work outside of your comfort zone and get things done quickly
- Google Certifications are a plus
- Bonus Points: Proficiency within Photoshop and/or design skills
What You’ll Get:
- Daily impact on a growing Marketing Department that is revolutionizing digital advertising
- Amazing benefits including medical, dental, vision, FSA, and 401k
- Generous vacation policy
- Catered meals, kitchen stocked with great snacks and drinks
- Free FabFitFun subscription and and quarterly credit in the Add-Ons store