Director of Product Marketing at Cameo
At Cameo, we make impossible connections possible. Our platform allows fans to get personalized messages from their favorite athletes, actors, influencers and more. Not gonna lie, it’s pretty magical. And now we’re looking for passionate, hardworking humans to help take Cameo to the next level.
🚀 Our #Fameo means everything to us. Join a stellar team of smart, curious and driven individuals, and experience a rocketship from its earliest days.
📈 Best in class. We’ve been named one of LinkedIn’s Top 50 Startups to Work For, voted one of America’s Best Startup Employers by Forbes and the #1 Most Innovative Social Media Company by Fast Company.
🌎 Work from almost anywhere. We’re a global fully distributed company.
💰Get all good stuff. Competitive salaries, Equity, Health insurance, 401(K), and opportunities to connect with Talent on Cameo (looking @ you, Snoop Dogg).
Come to work every day knowing your efforts will have a material impact, shaping the direction of the next great tech company!About the role:
We are looking for a senior marketer to lead and grow our Product Marketing team at Cameo. Reporting to the SVP of Marketing, this dynamic leader will be responsible for developing marketing strategies that drive market adoption, engagement, and retention across Cameo’s new and existing product offerings. This role will support both sides of the marketplace - our fans and our talent.Where You Come In:
- Manage a team who will be responsible for the full customer journey - developing research, positioning, feature refinement, and comprehensive go-to-market strategies that reinforce Cameo’s brand positioning and drive growth.
- Develop cutting-edge quantitative and qualitative insights and translate them into actionable marketing strategies that show an impact on product development, launches, and adoption.
- Lead our merchandising strategy to help drive the adoption of new product lines and support demand funneling of our customer segments.
- Partner with Product on driving high-visibility product launches to demonstrate innovation and ultimately drive new revenue.
- Develop content and programs with the broader Marketing and Talent teams that educate and nurture our fans and talent to use Cameo in new and distinct ways.
- Partner with demand generating functions to tell compelling stories that build demand and drive revenue across our offerings and across the customer lifecycle.
- Align with Finance, Operations, Product, and other cross-functional teams on key business objectives and to realize the shared goals of the marketing plan.
- 10+ years of Product Marketing Experience
- 7+ years building and leading teams
- Excellent communication skills as well as ability to influence and engage business stakeholders to take Cameo’s growth to the next level
- Ability to identify long-term opportunities and challenges while shepherding shorter-term projects.
- Proven success operating in a hyper-growth environment and scaling new and emerging products from the ground-up.
- Deep understanding for users and storytelling, and are able to adapt to how you communicate to best reach and engage your audience.
- Ability to manage highly interdependent projects and keep various workstreams on track.
Cameo is an equal opportunity employer. We are committed to creating an inclusive and welcoming environment for every person who walks through our doors. All employment is decided on the basis of qualifications, merit, and business need. Cameo celebrates and embraces diversity.