Director of Demand Generation

| Hybrid
Sorry, this job was removed at 6:24 a.m. (PST) on Tuesday, November 30, 2021
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At CreatorIQ, we believe in putting our team members first and focusing on clients. We encourage you to schedule “off screen time” to focus and refresh. Go walk your dog, do yoga, or simply set aside uninterrupted time to yourself. Oh, and we will pay for that yoga class, fitness tracker or after workout massage! Want to take a breather and meditate on your favorite app? Use our corporate wellness program to cover the costs. CreatorIQ earned the title of best companies to work for in 5 different categories, was named a Leader by The Forrester New Wave™: Influencer Marketing Solutions and recognized by G2 as a Leader, Best Customer Relationship and Top 100 Fastest-Growing Products.

CreatorIQ is headquartered in Los Angeles and we believe in a hybrid first work environment.
You can work from home, the office or one of many co-working locations. However, we look forward to bringing people together several times a year in person.

Sound good? Read on and click apply!

CreatorIQ is looking for an experienced Director of Demand Generation to own the demand generation strategy and execution of a hyper growth SaaS company.

Our ideal candidate is a revenue-centric marketer with seasoned skills in a modern B2B marketing organization. They have a proven track record of successfully collaborating with Sales, Revenue & Marketing Operations, and Product Marketing teams. The Director of Demand Gen will report to the Global Head of Marketing of CreatorIQ.

Who we are (update):

CreatorIQ is the trusted software to unify and power advanced influencer marketing for the world’s most innovative enterprises. Our Intelligence Cloud facilitates data science-enabled creator discovery, streamlines workflow, ensures brand safety, and drives meaningful measurement. ABInbev, Airbnb, Calvin Klein, CVS, Disney, H&M, Sephora, and Unilever are just some of the brands that utilize CreatorIQ’s platform to drive real business results across their influencer marketing ecosystems.

What you’ll do:

  • Orchestrate CreatorIQ's demand generation strategy. Own allocation of human and budget resources, including scope, target outcomes, KPIs, and dependencies
  • Develop and execute innovative, multi-channel ABM campaigns - leveraging content, email, ads, events, and more - that drive both brand awareness and sales pipeline value
  • Partner with sales on targets, campaigns, scoring, follow-up strategies, lead management, and reporting
  • Embed an account-based ethos in all marketing activities, and build a collaborative cross-team culture toward the realization of CreatorIQ’s ABM ambitions
  • Work closely with Sales, Revenue & Marketing Operations, and Product Marketing leadership on alignment mechanisms that spurn collaboration
  • Work in Salesforce and Marketo to create email nurture programs, segmented lists, and campaign assets— including emails, landing pages, and forms

Who you are and what makes you qualified:

  • 6+ years of experience with B2B demand generation, with 2+ years managing a team
  • Strong understanding of both inbound and account-based marketing techniques, technologies, and KPIs
  • Broad and deep domain expertise across demand generation disciplines, including content marketing, digital marketing, marketing technology, data infrastructure, and analytics/reporting
  • Expertise with a variety of marketing tools, and experience integrating and automating an existing technology stack
  • Experience at SaaS companies that have gone through hyper-growth, with a focus on enterprise sales
  • Highly analytical nature, with an ability to roll up sleeves and "go deep" as needed to improve performance and outcomes

What will you get from us:

  • People: work with talented, collaborative, and friendly people who love what they do.
  • Guidance - utilize our learning platform, WorkRamp to get the training and tools you’ll need to become successful here from your first day with us
  • Surprise meal stipends: work from home can’t stop the enjoyment of someone else making a meal for you!
  • Fun: we host virtual events every month and weekly interactive All Hands (get ready to laugh during the 2 truths and a lie).
  • Work/Life Harmony: 15 days vacation, floating and set holidays, ThrivePass wellness allowance, and paid parental leave.
  • Whole Health Package: medical, dental, vision, life, disability insurance and more.
  • Savings: a 401K (USA) plan to help you plan ahead.
  • Work From Home Stipend: to assist you in setting up a home office that works for you (or buy a new dog leash – your choice!).

Who we are:

CreatorIQ is the most trusted software to unify and power advanced influencer marketing for the world’s most innovative enterprises. Our Intelligence Cloud facilitates data science-enabled creator discovery, streamlines workflow, ensures brand safety, and drives meaningful measurement. Amazon, AB Inbev, Airbnb, Calvin Klein, CVS, Disney, H&M, Sephora, and Unilever are just some of the brands that utilize CreatorIQ’s platform to drive real business results across their influencer marketing ecosystems. CreatorIQ is headquartered in Los Angeles with offices in New York, Chicago, Miami, London, and Ukraine.


We are an equal opportunity employer and value diversity. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We strongly believe that diversity of experience contributes to a broader collective perspective that will consistently lead to a better company and better outcomes. We are working hard to increase the diversity of our team wherever we can, and we actively encourage everyone to consider becoming a part of it.
Didn’t that all sound interesting? Learn more and apply now! www.creatoriq.com/careers


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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • CSSLanguages
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • RubyLanguages
    • SqlLanguages
    • TypeScriptLanguages
    • D3JSLibraries
    • jQuery UILibraries
    • PandasLibraries
    • ReactLibraries
    • ReduxLibraries
    • CircleCIFrameworks
    • DockerFrameworks
    • GraphQLFrameworks
    • JupyterFrameworks
    • KafkaFrameworks
    • LaravelFrameworks
    • Node.jsFrameworks
    • ScikitFrameworks
    • TensorFlowFrameworks
    • TerraformFrameworks
    • AWS RedshiftDatabases
    • ElasticsearchDatabases
    • Microsoft SQL ServerDatabases
    • PostgreSQLDatabases
    • SnowflakeDatabases
    • AWS (Amazon Web Services)Services
    • GitLabServices
    • Google CloudServices
    • Google AnalyticsAnalytics
    • LookerAnalytics
    • FigmaDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • ConfluenceManagement
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • JIRAManagement
    • Monday.comManagement
    • HubSpotCRM
    • SalesforceCRM
    • SlackCollaboration

Location

Our campus has a variety of food trucks daily, green courtyard with free wifi, access to bocce ball, corn hole, giant chess, corn hole, and ping pong.

An Insider's view of CreatorIQ

What are some social events your company does?

CreatorIQ does such a great job of getting the team together! In this remote world, so many of us come from all over and CIQ makes it a point to invite everyone. My favorite events include: a Zoom flower arrangement class, mini golf with the team, and learning how to properly play ping pong!

Demetrius

Senior Account Executive, Agency

What does your typical day look like?

My day starts with trainings. Then I review slack channels and emails. I continue my day by working on product solutions for the platform, doing research, brainstorming with the team, and writing down actual feature requirements. After lunch, close to the evening, I have several meeting to finish my day.

Oleksandra

Associate Product Manager

How does the company support your career growth?

Becoming an industry knowledge expert was a goal of mine when I first started at CIQ and our leadership team supported me with the resources and time I needed to achieve my goals. CreatorIQ also provided me a safe space to show up as my authentic self which was a game-changer. My manager was instrumental in fast-tracking my path to leadership.

Sasha

Director of Customer Success East Coast

How do you make yourself accessible to the rest of the team?

I make myself available by fostering a culture of transparency and reliability. If my team asks for something, I respond quickly to either address the concern or provide a timeline for doing so. I never put myself above my team—I make it clear that we're all in this together, and their time is every bit as valuable as my own.

Alex

Director of Content Marketing

How would you describe the company’s work-life balance?

I like to think my managers enforce the work-life balance that I have at CreatorIQ. We can manage our workloads as we see fit, which helps us create a work-life balance that works best. Collectively, the team also contributes to this, as we check in on each other to ensure that we are not overworked and have the support needed to be successful.

John

Sr. Implementation Manager

What are CreatorIQ Perks + Benefits

CreatorIQ Benefits Overview

We offer competitive salary & stock options, highly subsidized health benefits, standing desks, fully stocked kitchen, monthly cell phone stipend, regular happy hours, social events, and more, & dogs welcome!

Culture
Volunteer in local community
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Highly diverse management team
We are continuously improving our D&I initiatives and successfully developed a diverse culture which is reflected in our leadership team.
Diversity manifesto
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
CreatorIQ employees can contribute up to $2700 annually to their FSA.
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K)
Company equity
CreatorIQ offers stock options through its employee profit sharing program, including vesting over a four-year period.
Employee stock purchase plan
Performance bonus
Charitable contribution matching
Child Care & Parental Leave
Generous parental leave
We provide up to 12 weeks of parental leave for the primary caretaker. CreatorIQ also provides 4 weeks of leave for the secondary caretaker.
Family medical leave
Company sponsored family events
CreatorIQ sponsors family-oriented events Annually.
Vacation + Time Off
Generous PTO
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
CreatorIQ has a fully stocked kitchen including snacks, coffee, espresso, tea, flavored waters, and kombucha !
Some meals provided
Company-sponsored happy hours
Onsite office parking
Pet friendly
CreatorIQ is a dog friendly office!
Recreational clubs
The company pays 75$ monthly stipend towards holistic health via ThrivePass (benefits including but not limited to: yoga studio/gym membership, massage, acupuncture, mindful app, activewear, ski lift)
Fitness stipend
The company pays 75$ monthly stipend towards holistic health via ThrivePass (benefits including but not limited to: yoga studio/gym membership, massage, acupuncture, mindful app, activewear, ski lift)
Home-office stipend for remote employees
$250 Home Office Stipend
Professional Development
Job training & conferences
CreatorIQ offers employees professional development opportunities like Onsite training courses, The ability to attend job-related conferences and seminars.
Lunch and learns
CreatorIQ hosts lunch and learn meetings on occasion.
Promote from within
Online course subscriptions available
Customized development tracks

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