Lead the transformation of marketing strategy for an AI-native positioning, focusing on website overhaul, developing marketing strategies, and managing campaigns.
About Cumulus Vision
RequirementsRequired Experience
We're a Salesforce consulting firm undergoing a strategic transformation from traditional consultancy to AI native strategic partner. We deliver enterprise grade Salesforce solutions in weeks instead of months, using AI to accelerate development while focusing on business outcomes rather than billable hours.
Role OverviewWe're seeking a part-time Marketing Strategy Guide to architect and execute this positioning transformation. You'll lead a complete website overhaul, develop new marketing strategies, manage campaigns, and work with our development team to align all touch points with our new AI-native positioning.
Key ResponsibilitiesWebsite Transformation:
- Lead complete website redesign strategy from positioning to user experience
- Collaborate with WordPress/Elementor developer on full site rebuild
- Create new site architecture, navigation, and conversion funnels
- Develop landing page strategy for different buyer personas and campaign needs
- Ensure website reflects AI-native positioning throughout all touchpoints
Strategic Planning:
- Develop comprehensive marketing strategy for AI-native positioning
- Create buyer personas for C-level decision makers in digital transformation
- Design customer journey mapping and conversion optimization
- Provide competitive positioning and messaging framework
Content Strategy:
- Guide content creation across all marketing channels
- Ensure messaging resonates with enterprise buyers
- Develop thought leadership positioning and content themes
- Create content testing and optimization frameworks
RequirementsRequired Experience
- 3+ years B2B marketing for professional services, consulting, or SaaS
- Proven experience leading website redesigns and repositioning projects
- Experience with marketing transformations or complete brand overhauls
- Track record of successful B2B campaign optimization
- Previous work with consulting firms or technical services companies
- Experience marketing to C-level executives and enterprise buyers
- Knowledge of Salesforce ecosystem or business transformation
- Success with value-based positioning vs. commodity service marketing
- Portfolio showing before/after website transformations
- Understanding of WordPress/Elementor workflow and capabilities
- Part-time: 10-15 hours/week
- Remote-first with weekly strategy sessions
- Collaborative approach with internal team and developer
- Results-driven with clear KPIs and success metrics
Similar Jobs
Digital Media • Information Technology • News + Entertainment
Sell Comcast Enterprise services to Fortune 500 clients in the finance and insurance vertical. Develop territory strategy, generate leads, deliver sales presentations, manage a sales funnel, close complex deals, collaborate with finance and engineering, meet quotas, and maintain strong customer relationships and retention.
Top Skills:
Business Class InternetCommunicationsConnectivityCybersecurityEthernetGig-Speed BroadbandManaged RouterManaged SecurityManaged ServicesManaged WifiNetworkingWireless
Digital Media • Information Technology • News + Entertainment
Lead enterprise Salesforce architecture across Sales, Marketing, and Service Clouds. Design scalable, secure integrations and data migrations, establish governance and design principles, mentor teams, develop roadmaps, evaluate emerging technologies, and drive large-scale architectural transformations to meet business objectives.
Top Skills:
Api IntegrationsBss/OssData MigrationIdentity ManagementMarketing CloudSales CloudSalesforceService Cloud
Digital Media • Information Technology • News + Entertainment
Territory-focused enterprise account executive responsible for acquiring and managing mid-market and multi-location customers. Develops territory strategy, generates leads through prospecting, delivers live sales presentations, and sells complex managed solutions. Builds partner relationships, ensures customer retention and operational alignment, and maintains sales records and reporting.
Top Skills:
Business Continuity/Disaster RecoveryCustomer Premises Equipment (Cpe)CybersecurityEthernetLanManNetwork DesignNetwork SecurityNetworking Protocols (Layers 1-3)Sd-WanVoipVpnWanWdm
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
