Marketing Manager

This role is part of our Advanced Shipping Manager  team, one of our growing brands at saas.group.

We created Advanced Shipping Manager (ASM) after witnessing online merchants struggle with accurately calculating shipping rates—a challenge costing them revenue, time, and customer trust.

Today, our powerful shipping calculation software serves leading online sellers across major e-commerce platforms, effortlessly handling complex shipping scenarios from temperature-sensitive deliveries to intricate regulatory requirements.

Join our innovative team in helping businesses thrive by eliminating shipping rate headaches.

Profile Overview

We are looking for a strategic and versatile Marketing Manager to pioneer our marketing function at ASM. As our first dedicated marketing hire, you'll have the exciting opportunity to build our marketing strategy from the ground up while gaining deep knowledge of our product, market, and competition.

You'll own the full marketing spectrum—from developing our strategic direction to hands-on execution across multiple channels. While collaborating with saas.group’s core marketing team, you'll have significant autonomy to shape ASM's marketing presence and drive growth in the SaaS e-commerce space.

If you're a marketing professional with SaaS experience who thrives in entrepreneurial environments and is ready to make a significant impact, this role offers the perfect blend of strategic leadership and practical execution.

Your immediate impact in the first 3-6 months will be:

• Conduct comprehensive market analysis to identify ASM's competitive positioning, audience segments, and growth opportunities
• Formulate a data-driven marketing strategy that aligns with business objectives and resource constraints
• Establish foundational marketing processes and begin implementing tactical initiatives to generate measurable results

Your responsibilities

• Develop and own marketing strategy: Create a comprehensive marketing roadmap for ASM based on market research, competitive analysis, and business objectives. Identify the most effective channels and tactics to drive growth.
• Lead channel execution and optimization: Take ownership of key marketing channels, determining the optimal mix for ASM's audience and objectives. Coordinate resources effectively to maximize impact within budget constraints.
• Drive content strategy: Develop compelling content that resonates with our target audience, enhances our SEO position, and communicates our value proposition across various channels.
• Build strategic partnerships: Identify and nurture relationships with agencies and partners who can become advocates for our solutions within their client networks.
• Manage marketing analytics: Establish KPIs, track performance, and provide data-driven insights to optimize marketing efforts and demonstrate ROI.
• Coordinate marketing resources: Work effectively with the CEO of ASM, saas.group central marketing team, and external freelancers to execute marketing initiatives efficiently.

What You bring to the table

• 3+ years of experience in marketing strategy development and execution, preferably in SaaS
• Demonstrated ability to build marketing initiatives from scratch and manage them effectively
• Solid experience across multiple digital marketing channels
• Strong project management skills with experience coordinating teams or freelancers
• Analytical mindset with the ability to make data-driven decisions and measure marketing impact
• Outstanding communication skills with the ability to influence stakeholders at all levels

What’s in it for You

• Ultimate flexibility: We’re 100% remote. You can work from wherever you like, whenever you like.
• Freedom and autonomy: We’re a high-trust team, and you’ll be given lots of flexibility to solve problems in your own way — with plenty of help from the team when you need it.
• Minimum bureaucracy: We don’t like to get bogged down with meetings and red tape. We like to be efficient and keep momentum steady & sustainable.
• Small & friendly team: We help each other out, have fun, and joke around.
• Our network: We are a community of entrepreneurial SaaS professionals that regularly exchange ideas, knowledge, learning and expertise with each other internally. 

Advanced Shipping Manager is part of saas.group and we have a shared goal of succeeding together.

What is saas.group?

Think of us as the driving catalyst behind your favorite software success stories. saas.group, established in 2017, is on a mission to turbocharge promising B2B SaaS ventures, unlocking their full potential. As a Software-as-a-Service portfolio powerhouse, we specialize in acquiring small software treasures and polishing them into industry stars. With a dynamic, fully remote team of nearly 350+ colleagues spanning 45 countries we are truly global and we are rewriting the playbook on SaaS innovation and collaboration. We grow 21 exciting brands under our umbrella. Feel free to explore our Candidate's Hub to get an insider's view, dive into our culture, gain valuable insights into our teams and how we work.

Also, don’t forget to follow saas.group on LinkedIn to stay up-to-date on our job openings, podcast episodes, and with all things happening at our company.

We don’t just simply offer you to “take a job with us” but rather to “join us on this journey” to build the world's largest platform of independent SaaS companies. 

Sounds like something you’re up for? Feel free to apply even if you don’t check all these boxes. We believe in the power of diversity and fresh perspectives to spice up our team. Your application might just be the missing ingredient!