Leads integrated marketing and communications programs for federal clients, managing client relationships, teams, budgets, creative development, outreach, stakeholder engagement, timelines, risks, reporting, and campaign KPIs. Develops strategic plans, marketing tactics, communications, research, digital and social strategies, and client deliverables while ensuring work remains on-brand and compliant with contract requirements.
Marketing Manager
Level: Journeyman | Work Location: Remote (DMV Area)
ABOUT THE ROLE
Red Carrot is seeking a Marketing Manager to lead marketing and communications teams supporting our federal government clients. This role manages client relationships and provides leadership and coaching for direct reports, while developing and managing large-scale integrated marketing programs. The role oversees client relationships, creative development, consumer outreach, and stakeholder engagement, and requires strong project management and writing skills along with a high level of attention to detail.
KEY RESPONSIBILITIES
Level: Journeyman | Work Location: Remote (DMV Area)
ABOUT THE ROLE
Red Carrot is seeking a Marketing Manager to lead marketing and communications teams supporting our federal government clients. This role manages client relationships and provides leadership and coaching for direct reports, while developing and managing large-scale integrated marketing programs. The role oversees client relationships, creative development, consumer outreach, and stakeholder engagement, and requires strong project management and writing skills along with a high level of attention to detail.
KEY RESPONSIBILITIES
- Direct marketing objectives, programs, and policies for all client products and services
- Translate the marketing vision into integrated business plans, tactics, projects, and deliverables
- Execute market research, digital, creative, communications, and implementation planning
- Develop budgets and resources to execute marketing plans
- Review, edit, and implement strategic plans, creative briefs, client presentations, and other written communications
- Deliver insights on emerging trends and digital/social strategies for engaging multicultural and general market audiences
- Review creative concepts to ensure marketing and creative work is on-strategy and on-brand before client delivery
- Establish success metrics and KPIs, and facilitate reporting against campaign goals and outcomes
- Develop strong client relationships, ensure compliance with the Scope of Work, and oversee project timelines, risks, and monthly reporting
- Bachelor's degree in advertising, communications, journalism, public relations, or related field
- 3 years of experience managing advertising or marketing communications
- Verifiable agency experience, plus expertise in integrated communications, paid advertising, and brand development
- Strong time and budget management skills, with the ability to collaborate with others and set direction for a team
- Exceptional written and verbal communication skills; proficient in Microsoft Office 365 and experienced with data-driven programs like Google Analytics
- Ability to obtain a Public Trust Clearance, or hold an existing Public Trust or Security Clearance; PMP certification and knowledge of federal government contracting highly desirable
Similar Jobs
HR Tech • Information Technology • Professional Services • Sales • Software
Own the global marketing strategy for HiBob’s technology partner ecosystem and marketplace. Develop joint positioning, integrated go-to-market campaigns, demand-generation programs, regional activation frameworks, and partner prioritization models. Collaborate with Product, Sales, Partner Managers, and regional Marketing teams to drive adoption, pipeline, revenue, and customer value. Use performance data to optimize investments and scale successful programs globally.
Top Skills:
Account-Based MarketingAPIsB2B SaasOnline MarketplacesTechnology Integrations
Gaming • Mobile • Software
Own lifecycle and retention marketing across email, SMS, and membership communications. Build and optimize Klaviyo flows, segmentation, personalization, testing, campaign calendars, and QA. Manage membership onboarding, churn prevention, win-back, and upgrades while connecting CRM activity to conversion, repeat purchase, retention, reactivation, and LTV. Requires hands-on ecommerce marketing expertise and measurable results.
Top Skills:
AppstleKlaviyoMetaRechargeShopifyShopify PlusSkio
Consumer Web • Healthtech • Professional Services • Social Impact • Software
Own Headway’s provider lifecycle marketing program end to end, from segmentation and trigger design through campaign deployment in Iterable and Intercom. Build journeys that improve provider activation, product adoption, engagement, and retention. Develop experiments, define success metrics, analyze performance, and continuously optimize programs. Partner with Product, Product Marketing, Customer Success, and Creative to align lifecycle campaigns with product priorities and create consistent provider experiences.
Top Skills:
IntercomIterable
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
