Marketing Lead - Customer communications

Company Summary
EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.
Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.
Department Summary
Our Retail Wireless team, serving our Boost Mobile and Gen Mobile brands, is redefining consumer expectations through new platforms, new business models and new ways of thinking. Equipped with a passion for change and the power to drive it, we continue to push boundaries and be a disruptive force in the market.
Job Duties and Responsibilities
Boost Mobile is seeking a Marketing Lead to join the dynamic Customer Communications and Owned Channel Marketing team. In this role, you will play a pivotal part in elevating customer value and retention by implementing strategic initiatives throughout the customer lifecycle, ultimately enhancing the customer journey and user experience. As a Marketing Lead on the team, you will be at the forefront of developing impactful customer communications aimed at boosting engagement, driving sales, and fostering retention and increasing customer value across the entire customer lifecycle. Your primary responsibilities will include defining the communications strategy for certain products and developing different campaigns especially focused on email, SMS and InApp/Push notifications, developing creative testing strategies for continuous improvement of customer engagement and retention, and driving our messaging strategy for former customers. Join us in this exciting opportunity to shape and influence customer interactions and contribute to the ongoing success of DISH Wireless. If you are a passionate marketer driven by putting the customer experience first, we invite you to be a key player on our team.
Key Responsibilities:

• Develop engaging email, SMS and InApp/Push notifications campaigns to support customer loyalty and business objectives
• Serve as a subject matter expert for certain add on products
• Manage creative development of different campaigns for the team, briefing creative teams on needs, providing and seeking feedback, and shepherding campaigns from inception to deployment
• Spearhead developing creative tests seeking continuous improvement to customer engagement
• Collaborate within Retail Wireless across multiple teams including Creative, Web, Add ons, and Sales to develop campaigns
• Act with a sense of urgency to ensure that campaigns are developed and executed accurately and on schedule

Skills, Experience and Requirements
Education and Experience:

• A minimum of 3-4 years of experience in marketing and bachelor's degree required

Skills and Qualifications:

• Passion for the customer; prior experience of Customer retention/loyalty preferred
• Desire to win the business every single day
• Creative mind-set
• Experience designing email and SMS campaigns is a plus
• Experience project managing creative development and testing preferred
• Demonstrated ability to think creatively, strategically and quickly and to learn and act swiftly
• Strong interpersonal skills that encourage team partnership and promotes enthusiasm
• Proven experience working directly with different teams with excellent attention to detail, creativity, motivation and communication skills
• Ability to learn quickly, prioritize and work under pressure, adapt to a rapidly changing environment, and demonstrate a sense of urgency
• Ability to facilitate a project with multiple steps from conception to delivery

Visa sponsorship not available for this role
Salary Ranges
Compensation: $72,350.00/Year - $103,400.00/Year
Benefits
We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits .
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location.
Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.
The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.