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Lumeris

Market Research Manager

Reposted 5 Days Ago
Be an Early Applicant
Remote
Hiring Remotely in USA
98K-132K Annually
Mid level
Remote
Hiring Remotely in USA
98K-132K Annually
Mid level
The Market Research Manager shapes the go-to-market strategy by conducting market analysis, competitive intelligence, and customer research, delivering insights to inform product strategy and marketing campaigns.
The summary above was generated by AI

Your Future is our Future

At Lumeris, we believe that our greatest achievements are made possible by the talent and commitment of our team members. That's why we are actively seeking talented and collaborative individuals who are passionate about making a difference in the healthcare industry. Join us today as we strive to create a system of care that every doctor wants for their own family and become part of a community that values its people and empowers you to make an impact.

Position:Market Research Manager

Position Summary:Shape our go-to-market strategy by providing deep insights into market dynamics, buyer behavior, competitive intelligence, and industry trends. Responsible for conducting qualitative and quantitative research that informs product strategy, marketing campaigns, sales enablement, and executive decision-making.

Job Description:

Key Responsibilities:

Market & Industry Analysis

  • Analyze the primary care/healthcare technology markets to identify buyer needs, trends, growth opportunities, and risks.
  • Track and analyze policy, regulatory, and other industry dynamics impacting primary care.
  • Provide insights on total addressable market (TAM), segmentation, and buyer personas.

Competitive Intelligence

  • Conduct competitive benchmarking across AI-powered SaaS platforms in healthcare.
  • Monitor feature releases, pricing changes, partnerships, and positioning of key competitors.
  • Generate insights that inform battlecards, SWOT analyses, and strategic briefs for internal stakeholders.

Customer & Buyer Research

  • Develop and manage quantitative and qualitative surveys, interviews and focus groups.
  • Translate research into actionable insights for product, sales, and marketing teams.
  • Architect and manage voice-of-customer (VoC) initiative.

Data & Reporting

  • Synthesize primary and secondary research into clear, actionable reports and dashboards.
  • Present findings to executive leadership and contribute to board-level materials.

Cross-Functional Collaboration

  • Partner closely with product, marketing, sales and executive teams to ensure market-based insights guide go to market/business strategy. 
  • Partner closely with sales and marketing teams to develop market-facing assets that reflect research-based insights.
  • Serve as a strategic thought partner in campaign planning, product launches, and messaging development.
  • Collaborate with external research vendors and consultants when necessary.

Qualifications

  • Bachelor’s degree in marketing, business, health administration, economics, or related field.
  • 5+ years of experience in market research or competitive intelligence, ideally in healthcare, healthtech, or SaaS.
  • Experience conducting and analyzing qualitative and quantitative research.
  • Proficiency in tools such as Qualtrics, Tableau, Excel, and data visualization platforms.
  • Excellent communication and storytelling skills—able to turn data into compelling narratives.

Preferred Qualifications

  • Strong understanding of primary care delivery models, payer-provider dynamics, and value-based care.
  • Fundamental understanding of AI-driven healthcare platforms, SaaS products, and the healthcare technology landscape.
  • Advanced degree in Business, Clinical, Healthcare Management, or related field.
  • Experience in healthcare technology, particularly AI/ML-driven solutions.
  • Familiarity with Value-Based Care (VBC) and healthcare operations.

Working Conditions

  • While performing the duties of this job, the employee works in normal office working conditions.

#LI-Remote

Pay Transparency:

Factors that may be used to determine your actual pay rate include your specific skills, experience, qualifications, location, and comparison to other employees already in this role. In addition to the base salary, certain roles may qualify for a performance-based incentive and/or equity, with eligibility depending on the position. These rewards are based on a combination of company performance and individual achievements.

The hiring range for this position is:

$98,400.00-$132,225.00

Benefits of working at Lumeris

  • Medical, Vision and Dental Plans

  • Tax-Advantage Savings Accounts (FSA & HSA)

  • Life Insurance and Disability Insurance

  • Paid Time Off (PTO, Sick Time, Paid Leave, Volunteer & Wellness Days)

  • Employee Assistance Program

  • 401k with company match

  • Employee Resource Groups

  • Employee Discount Program

  • Learning and Development Opportunities

  • And much more...

Be part of a team that is changing healthcare!

Member Facing Position: No- Not Member or Patient Facing Position

Location:Remote, USA

Time Type:Full time

Lumeris and its partners are committed to protecting our high-risk members & prospects when conducting business in-person. All personnel who interact with at-risk members or prospects are required to have completed, at a minimum, the initial series of an approved COVID-19 vaccine. If this role has been identified as member-facing, proof of vaccination will be required as a condition of employment.Disclaimer:
  • The job description describes the general nature and level of work being performed by people assigned to this job and is not intended to be an exhaustive list of all responsibilities, duties and skills required. The physical activities, demands and working conditions represent those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individual with disabilities to perform the essential job duties and responsibilities.
Lumeris is an EEO/AA employer M/F/V/D.

Top Skills

Data Visualization Platforms
Excel
Qualtrics
Tableau

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