Manager, MarTech Operations

Hims & Hers is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are redefining healthcare by putting the customer first and delivering access to care that is affordable, accessible, and personal, from diagnosis to treatment to delivery. No two people are the same, so we provide access to personalized care designed for results. By normalizing health & wellness challenges and innovating on their solutions, we’re making better health outcomes easier to achieve. 

Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS.” To learn more about the brand and offerings, you can visit hims.com/about and hims.com/how-it-works . For information on the company’s outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals.

This is a unique opportunity to make a direct impact on the Hims & Hers customer journey by enabling and optimizing the technology that powers our lifecycle marketing programs. As MarTech Operations manager, you’ll be a power user of our marketing automation platform (Braze) and play a critical role in building, scaling, and optimizing sophisticated customer journeys across multiple channels—including email, SMS, push, web, and in-app—and supporting expansion into emerging channels like direct mail.

In this technical and collaborative role, you’ll own discovery, documentation, development, QA, monitoring, reporting, and troubleshooting for complex, data-driven lifecycle programs. You’ll also partner closely with product and engineering teams to design, request, and troubleshoot technical data streams that enable seamless, personalized customer experiences.

• Own CRM QA, platform maintenance, and execution of high-priority campaigns, including testing and deployment.

• Monitor marketing journeys, ensuring operational health and rapid resolution of issues or failures.

• Partner with lifecycle managers and data teams to build robust and scalable journeys that deliver measurable impact.

• Contribute to platform evaluations, onboardings, and migrations to maintain a cutting-edge marketing tech stack.

• Create and refine documentation, SOPs, and training materials to enable consistency, scalability, and operational excellence.

• Uphold best practices while continuously identifying opportunities to improve operational processes and campaign efficiency

• 3+ years’ experience in B2C/DTC industries with hands-on marketing automation expertise.

• Experience working with top-tier ESPs; Braze experience strongly preferred.

• Background in highly regulated industries (healthcare, insurance, banking) is a plus.

• Proven success executing and scaling complex, multi-channel campaigns (email/SMS/push).

• Understanding of event-based triggers, customer actions, and user profiles.

• Proficiency with SQL, Liquid templating, and conditional logic.

• Comfort working across multiple teams, platforms, and systems in a fast-paced environment.

• Competitive salary & equity compensation for full-time roles

• Unlimited PTO, company holidays, and quarterly mental health days

• Comprehensive health benefits including medical, dental & vision, and parental leave

• Employee Stock Purchase Program (ESPP)

• 401k benefits with employer matching contribution

• Offsite team retreats

We are committed to building a workforce that reflects diverse perspectives and prioritizes ethics, wellness, and a strong sense of belonging. If you're excited about this role, we encourage you to apply—even if you're not sure if your background or experience is a perfect match.

Hims considers all qualified applicants for employment, including applicants with arrest or conviction records, in accordance with the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act, and any similar state or local fair chance laws.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Hims & Hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at [email protected] and describe the needed accommodation. Your privacy is important to us, and any information you share will only be used for the legitimate purpose of considering your request for accommodation. Hims & Hers gives consideration to all qualified applicants without regard to any protected status, including disability. Please do not send resumes to this email address.

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