Manager, Marketing

This position is responsible for overseeing the marketing of all Cottage Health's businesses. The Marketing Manager will oversee all Cottage Health events, including symposiums and conferences. Periodic site visits to ensure each ambulatory facility meets the Cottage Health patient experience standards. The position will oversee relationships with market physicians and their office staffs. The individual will oversee project planning and production timelines and will work with the assigned departments and the Director of Hospital and Ambulatory Marketing to coordinate all tactical aspects of marketing campaigns in order to achieve overall strategic goals. Will use leadership skills to create and strengthen partnerships with local government and community organizations. This position will report to the Director of Hospital and Ambulatory Marketing. The position requires some in-person engagement in Santa Barbara.

This is not an exhaustive statement of duties, responsibilities, or requirements.

• Manages all ambulatory clinic marketing, assuring that all content complies with organizational standards and goals. 
• Site visits to all ambulatory clinics to ensure Cottage brand standards are being met. 
• Coordinates the marketing needs for all Cottage symposiums. 

LEVEL OF EDUCATION
Minimum: Bachelor's degree

Preferred: Degree and experience in marketing, public relations, communications or related field.

TECHNICAL REQUIREMENTS
Minimum: Experience with Microsoft Office and Creative Cloud (Intermediate proficiency). Excellent project management skills and attention to detail. Ability to oversee interior signage projects and work as facilitator between hospital staff, designer and signage vendors. Exceptional interpersonal communication skills. Strong writing, editing and proofreading abilities. Knowledge of advertising, web and social media trends. General working knowledge of graphic design industry best practices. Knowledge of graphic design best practices and principles for both print and web projects.

Preferred: Experience with CRM software and knowledge of print specifications. Client-facing experience preferred.

YEARS OF RELATED WORK EXPERIENCE 

Minimum: Five (5) years of marketing/public relations experience. 

Preferred: Ten (10) years of experience in healthcare, marketing or public relations .