Manager, Lab & Clinical Content Marketing

Dandy is transforming the massive and antiquated dental industry—an industry worth over $200B. Backed by some of the world’s leading venture capital firms, we’re on an ambitious mission to simplify and modernize every function of the dental practice through technology. As we expand our reach globally, Dandy is building the operating system for dental offices around the world—empowering clinicians and their teams with technology, innovation, and world-class support to achieve more for their practices, their people, and their patients.

About the role:

Dandy is building the future of restorative dentistry — combining cutting-edge lab technology with intuitive digital workflows. We’re looking for a clinically fluent storyteller to lead our Lab & Clinical Content Marketing. If you know how to translate complex dental workflows into content that drives education and adoption, this role is for you.

In this role you will ideate and create educational clinical content that teaches dentists new intraoral scanning and restorative treatment workflows, highlight treatments with clinical case studies featuring real patients, and build marketing materials that grow the Dandy business.

You will lead & create Dandy’s clinical content in a variety of formats including educational long-form in-person and online CE webinars & event presentations, long-form clinical case studies, and short-form web, email, and social media content.

You will be the content lead for Dandy’s quarterly Digital Summit - which educates thousands of dentists on the latest treatments, digital workflows, and technologies in restorative and removable dentistry!

Minimum Qualifications

• 5+ years of experience in dental marketing, education, or clinical content creation

• Strong clinical fluency in restorative and removable treatments (e.g., crowns, bridges, implants, dentures)

• Proven ability to independently create long-form educational content and presentations

• Strong writing, editing, and interviewing skills with a focus on clarity and accuracy

Final candidates may be asked to complete a short clinical content assignment as part of the interview process.

Preferred Qualifications

• 5+ years in building detailed, long-form educational clinical marketing content.

• Track record of building successful campaigns, educational presentations, and/or long-form content that drove audience engagement and business results.

• Highly entrepreneurial with ability to ideate, create processes within organizations, and solve challenging problems in start-up like settings. (example: Build ways to find new case studies from Dandy dentists worth sharing with our community. Come up with new content ideas from scratch and work cross-functionally with growth marketing and our creative team to make them a reality)

• Comfort with fast iteration, testing, learning, and responding quickly to changing market signals.

• Excellent interpersonal skills, able to strike the right balance in all situations, from cross-functional working groups to dentist interviews and presentations.

• Strong analytical skills, able to identify and act upon opportunities for content improvement, business goals, and impact.

• Highly curious individual who is excited to learn about complex clinical ideas, treatment workflows, and new dental technologies. ( example: Crown and bridge materials, intraoral scanners, dental lab industry)

• Experience with digital content creation tools. (ie. Photoshop, Canva, Capcut, Premiere etc.)

What You’ll Own

• Clinical Education & Content Strategy

  • Develop new ideas for clinical content that aligns with Dandy's business goals, target audiences, and brand voice.

  • Collaborate cross-functionally with the Creative Team, Product Marketing, and Customer Marketing teams to execute campaigns aimed at customer acquisition, retention, and expansion.

  • Analyze the performance of content and adjust strategy as needed to increase effectiveness and alignment with business goals/OKRs.

• CE Webinars & In-Person Event Presentations:

  • Partner with subject matter experts, Dandy clinicians, and industry Key Opinion Leaders (KOLs) to develop impactful CE presentations that position Dandy as a thought leader in the dental industry.

  • Storyboarding, scripting, and crafting of compelling stories/presentations that highlight lab innovation and clinician success for webinars and events.

• Dental Case Studies :

  • Identify, develop, and publish high-quality clinical case studies showcasing patient and business impact

  • Manage intake process, interviews, copywriting, and visual packaging.

  • Boost awareness with creative and growth teams on paid social, email, sales, and account management.

• Website Content:

  • Serve as the primary clinical voice across web, email, and landing page content
    

  • Translate complex treatment workflows and lab innovation into clear, compelling copy

• Advertising & Campaign Support

  • Develop short-form copy for paid media, direct mail, and digital ads — always grounded in clinical accuracy

Note on AI usage (ChatGPT, Gemini, Claude and other tools): On the Product Marketing team at Dandy we strive to stay on the forefront of everything we do. Although it is expected to have a strong understanding and experience using these AI tools — we caution over reliance on these tools - especially in a clinical setting where accuracy is paramount.

For full-time positions, Dandy offers a wide range of best-in-class, comprehensive, and inclusive benefits tailored to each country where we operate. Our local benefits packages typically include healthcare, dental, mental health support, parental planning resources, retirement savings options, and generous paid time off—ensuring our team members are supported no matter where they live and work.

Dandy is proud to be an equal-opportunity employer. We are committed to building a diverse and inclusive culture that celebrates authenticity to win as one. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, citizenship or immigration status, or any other legally protected characteristics.

Dandy also fully complies with the Americans with Disabilities Act (ADA). We are dedicated to embracing challenges and creating an accessible, inclusive workplace for all individuals. If you require any accommodations for your interview or have any questions beforehand, rest assured that we will do everything we can to meet your needs. Visit Dandy Careers for more!

Compensation Range: $162.4K - $191K