The Reprints Campaign Expert provides world-class, omni-channel marketing campaign guidance to our clients - technology marketers - using licensed Gartner research reports (Reprints). This role is ideal for an experienced B2B marketer who enjoys helping clients run efficient, effective campaigns.
As a member of the product organization, you will combine client-facing campaign guidance with research and content creation that improves how we support Reprints campaign success at scale. You’ll partner closely with Client Success and Service Delivery teams to deliver repeatable best practices, strengthen campaign outcomes, and improve product utilization.
What you will do
Use multiple sources of input to build a deep understanding of how clients successfully use Gartner Reprints in marketing campaigns (including goals, channels, messaging, and execution)
Meet with clients to consult and guide on key aspects of Reprints campaigns, such as:
Campaign strategy and content selection
Channel strategy and orchestration (omni-channel planning)
Campaign measurement, optimization, and performance storytelling
Effective utilization across common and less-common Reprints use cases
Recommend and advise on using standardized campaign templates and best-practice patterns to improve consistency, efficiency, and outcomes.
Research successful client strategies and turn findings into:
Stronger client-facing guidance
Internal enablement for Client Success teams
Product insights that inform future improvements
Assist in creating self-serve help content (written and multimedia) to improve client onboarding, campaign execution, and measurement.
What you will need
5-7 years of relevant experience in B2B marketing (content marketing, demand generation, ABM, lifecycle/nurture, product marketing, field/event marketing, or related areas)
Demonstrated ability to design and improve multi-channel campaign approaches, including setting measurable goals and optimizing against performance signals.
Strong consultative/client-facing skills: ability to lead conversations, influence outcomes, and translate complexity into clear recommendations.
Comfort with measurement and performance discussion (defining KPIs, interpresting results, and guiding optimization).
Strong written communication and content-building ability (templates, best practices, enablement materials).
High ownership and operational rigor: Organized, reliable follow-through, and strong documentation habits.
Nice to have
Experience working with enterprise technology marketers and complex buying committees.
Experience building or maintaining campaign frameworks, playbooks, or enablement programs at scale.
Familiarity with content-led demand generation and thought leadership distribution models
Experience partnering cross-functionally with Customer Success / Services organizations
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Who are we?
At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world.
Our mission relies on expert analysis and bold ideas to deliver actionable, objective business and technology insights, helping enterprise leaders and their teams succeed with their mission-critical priorities.
Since our founding in 1979, we’ve grown to 21,000 associates globally who support ~14,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That’s why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.
What makes Gartner a great place to work?
Our vast, virtually untapped market potential offers limitless opportunities – opportunities that may not even exist right now – for you to grow professionally and flourish personally. How far you go is driven by your passion and performance.
We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients.
Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations.
We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work.
What do we offer?
Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers.
In our hybrid work environment, we provide the flexibility and support for you to thrive — working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring.
Ready to grow your career with Gartner? Join us.
Gartner believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is 86,000 USD - 118,000 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based, uncapped sales incentive plan. Our talent acquisition team will provide the specific opportunity on our bonus or incentive programs to eligible candidates. We also offer market leading benefit programs including generous PTO, a 401k match up to $7,200 per year, the opportunity to purchase company stock at a discount, and more.
The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to seek to advance the principles of equal employment opportunity.
Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company’s career webpage as a result of your disability. You may request reasonable accommodations by calling Human Resources at +1 (203) 964-0096 or by sending an email to [email protected].
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