Lead Architect (AJO Platform Architect)

Information Security Responsibilities

• Promote and enforce awareness of key information security practices, including acceptable use of information assets, malware protection, and password security protocols
• Identify, assess, and report security risks, focusing on how these risks impact the confidentiality, integrity, and availability of information assets
• Understand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and protection standards (GDPR, CCPA, etc.)
• Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information

Responsibilities:

• Lead discovery efforts to gather necessary information from clients and internal team members to appropriately understand business needs and solution requirements for digital marketing efforts
• Develop deep knowledge of each client's business and available data to ensure platform solutioning is on par with client's marketing objectives
• Translate business needs into detailed technical requirements for platform configuration, data schemas and system integrations to deliver against business needs
• Lead platform configuration and development of digital marketing campaigns across channels (email, SMS, push, in-app, etc)
• Oversee development, testing and deployment of platform work completed by developers
• Provide support to development teams working on platform integrations
• Create Architecture and Technical specifications documents 
• Serve as day-to-day technical platform SME to internal and client teams
• Work closely with project management team to manage workflow and deadlines across multiple, simultaneous platform-related projects and change controls
• Provide support to senior team members throughout project estimation and Marketing Technology platform discovery / roadmapping engagements, as needed
• Provide support to internal execution services team for ongoing platform and schema optimizations, as needed
• Direct technical implementation of features, as needed, as a minor percentage of overall responsibility

Preferred Qualifications:

• Bachelor’s degree in Computer Science, a related business or technology field, or equivalent work experience required
• Minimum of 2 years working with Adobe Journey Optimizer and/or Journey Orchestration, with a minimum of 1 year in Journey Optimizer, with demonstrated experience leading 3+ platform implementation projects 
• Familiarity with setup/application of common AJO tasks: Channel Surfaces, Data Sources, Events, Actions, Audience Definition, Decision Management, etc.
• Familiarity with non-native activation, i.e., journey orchestration in AJO with customer interaction via external system
• Adobe Journey Optimizer certification preferred
• Experienced data modeler
• Proficiency with JSON and XML
• Experience or familiarity with HTML, MJML, CSS and responsive email coding a plus
• Agency experience preferred, with 2+ years experience in a client-facing role and knowledge of overall agency structures and agile project management methodologies
• Solid understanding of digital marketing execution processes, audience segmentation methods, industry best practices, communication legal compliance, and downstream campaign analysis
• Excellent oral and written communication skills
• Comfortable working with all levels of an organization and capable of communicating as effectively with technical staff as with business and management
• Familiarity with a variety of marketing automation platforms and marketing cloud solutions a plus (Adobe Campaign, Adobe Journey Optimizer, Salesforce Marketing Cloud, Braze, Marketo or similar)