Head of Global Brand Media Strategy

Description
This role is based REMOTE but if you live within a 50-mile radius of Warren, MI - Cadillac Tower you are expected to report to that location three times a week, at minimum. This job may be eligible for relocation.
As the Head of Global Brand Media Strategy for MediaOne (GM's internal media organization), you will play a pivotal role in shaping and influencing media strategy across international markets. You will serve as a strategic advisor and collaborator to media leads in each country, guiding them in the development and execution of innovative, locally relevant media strategies. You will work closely with global and regional stakeholders to ensure alignment with overarching brand goals, while fostering a culture of innovation and knowledge sharing across markets.
You will be instrumental in driving forward-thinking media practices, identifying global trends, and enabling country teams to adapt and thrive in their unique media landscapes.
Responsibilities

• Serve as a strategic advisor to country-level media leads, providing guidance and best practices to support local media planning and execution.
• Working closely with the Head of US Brand Media Strategy, facilitate cross-market collaboration and knowledge sharing to elevate media capabilities globally.
• Partner with regional and local teams to co-develop media strategies that align with global media approaches while respecting local market nuances.
• Lead the development of global media frameworks, toolkits, and playbooks to support consistent and effective media planning across countries.
• Work closely with global and local-market media agencies to drive how global approaches are translated on a market-by-market basis.
• Work with global teams to ensure the appropriate local resources are in place with agencies and key media vendors.
• Collaborate with other groups inside and outside of MediaOne to define and track global media KPIs.
• Drive innovation by identifying emerging media trends and technologies and sharing actionable insights with country teams.
• Facilitate local market access to global-first opportunities and strategic benefits with key global media vendors.
• Support the development and implementation of global learning agendas and training programs to build media expertise across regions.
• Represent global media strategy in cross-functional meetings and ensure alignment with broader marketing and business goals.
• Facilitate global and cross-market forums and workshops in collaboration with Global Media Services team

Additional Description
Qualifications

• 10+ years of experience in media strategy, planning, or operations, with a strong international or global focus.
• Bachelor's degree required; in business, marketing, or a related field preferred
• Proven ability to influence and collaborate across diverse, cross-cultural teams without direct authority.
• Deep understanding of global media landscapes, including digital and offline channels.
• Experience working with or for media agencies in a global context.
• Strong analytical skills and ability to translate data into actionable insights.
• Excellent communication, presentation, and stakeholder management skills.
• Strategic thinker with a proactive, self-starter mindset.
• Proficiency in PowerPoint and Excel.

This position requires the ability to legally operate a motor vehicle on a regular basis. A company vehicle will be provided for this role with successful completion of a Motor Vehicle Report review.
Compensation:

• The expected base compensation for this role is: ($175,500-$268,800). Actual base compensation within the identified range will vary based on factors relevant to the position.
• Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.
• Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP NOW OR IN THE FUTURE. THIS INCLUDES DIRECT COMPANY SPONSORSHIP, ENTRY OF GM AS THE IMMIGRATION EMPLOYER OF RECORD ON A GOVERNMENT FORM, AND ANY WORK AUTHORIZATION REQUIRING A WRITTEN SUBMISSION OR OTHER IMMIGRATION SUPPORT FROM THE COMPANY (e.g., H-1B, OPT, STEM OPT, CPT, TN, J-1, etc.)

• #LI-MO1

About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
Why Join Us
We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.
Total Rewards | Benefits Overview
From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.
Non-Discrimination and Equal Employment Opportunities (U.S.)
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.
Accommodations
General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us [email protected] or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.