Manage, organize, optimize, and launch PPC campaigns. Monitor emerging PPC practices and trends to improve campaign productivity and performance. Create regular Google Ads and Google Analytics reports, interpret web analytics data, conduct keyword research, and apply SEO and HTML knowledge.
Company Description
IvyPanda is a student success hub designed to improve the educational outcomes and learning capabilities of students around the world by connecting them with academic experts and by providing highly-efficient self-study services and online tools.
Job Description- Manage, organize, and optimize PPC campaigns
- Launch new PPC campaigns
- Learn new PPC practices, trends, and techniques to boost performance and increase campaign productivity
- Regularly create Google AdWords and Analytics reports
- Experience with optimization, management, and creation of PPC campaigns
- Ability to interpret and effectively work with Google Analytics and other web analytics data
- Understanding of HTML and SEO
- Experience with search engine ranking tools and keyword research
- Strong motivation, work ethic, and communication skills
All your information will be kept confidential according to EEO guidelines.
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Manage, organize, launch, and optimize PPC campaigns; monitor emerging PPC practices and trends; improve campaign performance and productivity; and create regular Google Ads and Google Analytics reports. The role requires experience managing PPC campaigns, interpreting web analytics data, understanding HTML and SEO, and using search engine ranking and keyword research tools.
Top Skills:
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What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
