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Workweek

Go-to-Market Systems & Enablement Manager

Posted 3 Days Ago
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Remote
Hiring Remotely in United States
Mid level
Remote
Hiring Remotely in United States
Mid level
Lead GTM systems and enablement for Brand Partnerships: administer Salesforce and the sales tool stack, manage product inventory, ensure data quality, build automations, own product launches and training, create documentation, and partner cross-functionally to improve sales processes. Use AI tools to accelerate work.
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About Workweek:

Workweek is revolutionizing how business leaders connect, learn, and operate by integrating distinct personalities, unparalleled expertise, and a vibrant community into a one-of-a-kind professional networking platform.

Our Approach:

At Workweek, we build brands and audiences in specialized B2B sectors by providing expert content crafted by industry practitioners who have actually done the job. Once credibility and a sizable audience are established through our unique content, we further support these sectors by offering exclusive professional memberships. These memberships provide category-leading value, enabling leaders to connect with peers, access a comprehensive library of educational content, and utilize tools and services that streamline daily operations.

About the role:

You'll own the operational and enablement backbone of our Brand Partnerships team. That means running the full GTM systems function (Salesforce administration, inventory and product management, reporting, and the tool stack) and owning GTM enablement end to end, from skills training and process rollouts to the full launch package whenever we ship something that changes how the team sells. You'll report to the SVP, Advertising GTM & Operations, who sets direction on systems, stack evolution, and enablement priorities; you own the execution and the judgment on how it gets done. We're hiring someone who is AI-forward by default and uses AI tools every day to work faster and better.

Note: All Workweek employees may work remotely, all work must be done in English and availability to meet during the Central Time Zone workday is required.

What you'll do:

GTM Systems & Salesforce:

  • Administer the GTM stack (Salesforce, Outreach, LeadIQ, Gong, DocuSign, Sales Navigator, QuotaPath): build flows, manage objects, maintain dashboards, provision users, keep integrations healthy

  • Manage inventory and product: annual inventory build and upload, quarterly rate adjustments, product creation and archival, live event setup, and master product documentation

  • Manage tools and licenses: capacity tracking, onboarding and offboarding, and ongoing troubleshooting

Data Hygiene & Automation:

  • Own data quality: catch duplicate accounts, stale records, broken integrations, and missing fields, lead remediation, and flag bigger issues early

  • Build automations: take a goal like "automate this workflow" and ship the right solution cleanly

Enablement:

  • Own product launches and major rollouts end to end: build the full field package (launch decks, talk tracks, email copy, methodology, process docs, mock-call scenarios) and QC it into one coherent story

  • Build and deliver training for skills, systems, and process rollouts: materials, Loom walkthroughs, and live delivery

  • Anticipate field needs: spot gaps and draft guidance before you're asked, and flag what to build, refresh, or retire

  • Own onboarding and reinforcement: onboard new reps to systems and workflows, measure adoption, and report back on what's landing

  • Own the documentation: a single source of truth with version control and review cadences

Cross-Functional Collaboration:

  • Partner with Brand Partnerships, Finance, CS, Product, and Data, and translate between GTM context and system implications

Qualifications:
  • 3+ years of GTM operations, RevOps, or sales systems experience, with at least 1 year of formal or informal managerial experience

  • Deep Salesforce experience: you can build flows, manage objects, troubleshoot, and own configuration decisions independently

  • You've built and delivered training programs across GTM skills, systems, or process content

  • Strong business acumen: you think like an operator, not just a builder, and understand the commercial stakes underneath the work

  • End-to-end project ownership: you can run a multi-stakeholder, multi-deliverable project from a leadership vision to a field-ready finish without being steered

  • Strong writing and editorial judgment: you can write for reps and for clients in the same week, and you catch contradictions and tone drift across documents

  • Comfortable in a fast-scaling environment where systems aren't perfect and priorities shift

  • AI-forward and experimental by default, with specific examples of work you've accelerated or automated with AI

  • Not required, but a plus: Salesforce Administrator certification, B2B media/advertising/martech experience, comfort with SQL/BigQuery, and familiarity with newsletter and content monetization models,

Benefits:
  • Competitive pay (we don't pay based on location, we assign value to the role)

  • Equity in Workweek

  • Remote operations with the ability to work in the time zone of your choice (or work IRL in our Austin, TX office)

  • Unlimited PTO with a minimum of 3 days/quarter used

  • 100% health insurance coverage, 75% coverage for dependents, and $150/month towards an HSA (or $150/month health stipend if insurance not used)

  • 120 days of parental leave to use within one year of childbirth (available 12 months after your start date and only available every 365 days)

  • 401(k) plan with 3.5% company match

  • $500 one-time stipend for any home office needs used after the first 90 days

  • 5-week sabbatical after 4 years on staff

  • 2 volunteering days per year

  • 1x/year in-person team retreat

  • $100/month book stipend

Note: At Workweek, we’re passionate about building a diverse team. We care deeply about diversity, equality, and inclusion and strive to build a culture where everyone, from any background, feels included, supported, and free to be themselves.

If your experience is this close to what we’re looking for, please consider applying. Experience comes in many forms – skills are transferable, and passion goes a long way. We know that diversity makes for the best problem-solving and creative thinking, which is why we’re dedicated to adding new perspectives to the team and encourage everyone to apply

*At this time we do not offer visa sponsorship or assistance.

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