Global Partner Marketing Manager

This is Adyen

Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition. 

For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.

Global Partner Marketing Manager, North America

Adyen is looking for a data-driven, proactive and commercially minded Global Partner Marketing Manager. This role will work from one of our North America offices and report directly to the Global Partner Marketing Lead. In this role, you will play a pivotal role in driving Adyen’s growth by building and executing a high-impact partner marketing strategy aligned with both our organizational objectives and partnership goals. Your role will consist of three key areas of focus: Co-Marketing, Enablement & Commercial Engine Integration. 

The ideal candidate has experience in a strategic B2B marketing role, has an entrepreneurial mindset and loves to work in a fast-paced environment. In this role, you’ll be responsible for defining joint value propositions, creating collateral and campaign materials, and defining co-marketing programs together with 3-5 of Adyen’s most prioritized partnerships, ensuring close alignment of priorities with other commercial teams. This is a global role, where you empower local markets around the world in 20+ offices.  

What you’ll do:

Co-Marketing (60-70%)

• Own the marketing relationship for a set of Adyen partners prioritized based on Adyen’s strategic priorities, commercial opportunity, and the partner’s willingness to collaborate across both Premier + and Premier tiers
• Collaborate closely with dedicated cross-functional teams to align on joint partner priorities, co-marketing opportunities, execution plans and marketing budget management
• Serve as the strategic marketing lead for key partners, developing tailored enablement resources like joint value propositions and co-branded materials to drive alignment, activate co-marketing opportunities, and fuel mutual growth
• Serve as the main point of contact for keeping NA partnership leaders informed on partner marketing priorities, campaign progress, and opportunities for growth
• Monitor and report on the success of global partner marketing initiatives and programs

Enablement (20-30%)

• Support the ongoing growth and evolution of Adyen’s Partner Program through scalable enablement frameworks and templates that empower Commercial Partner Managers to support mid- and long-tail partners through self-serve tools
• Serve as the primary point of contact for NA Commercial Partner Managers to ensure clarity around self-serve co-marketing assets, event processes, and enablement tools that support efficient partner-led activation

Integrated into “The Engine” (10%)

• Through collaboration with regional marketing, identify opportunities to integrate partners into NA based pillar specific and market-driven GTM motions
• Set up structures for knowledge sharing and iteration between teams

Who you are:

• 5+ years of experience in a partner marketing role focused on growing revenue through co-marketing campaigns undertaken with key customers. B2B marketing experience is a requirement 
• Strong influencing skills, with demonstrated ability to communicate at CX levels of large global technology companies
• Proven experience delivering creative and successful marketing campaigns to targeted audiences
• Data-driven, analytical mindset. Experience in working with data-driven optimizations. Experience with Looker is a plus 
• Balance between strategic & hands-on: From developing a strategy to execution and optimization 
• You are a self-starting and self-motivated contributor with the ability to multitask and prioritize responsibilities
• Fluent spoken and written English is a requirement

Other details:

• This role is based out of our San Francisco or New York office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles
• Ability to travel domestically and internationally 20%+
• The base salary range for this role is $120,000-155,000 to learn more about our compensation philosophy, please click here.

Our Diversity, Equity and Inclusion commitments 

Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen. 

Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application!

What’s next?

Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility.

Adyen is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.

All your information will be kept confidential according to EEO guidelines.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.