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Freelance Social Media Growth Strategist (Creator & Entertainment)
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Develop and execute organic growth strategies for creator-led and entertainment brand accounts across Instagram, TikTok, YouTube, and Facebook. Identify repeatable content formats, hooks, and distribution tactics; create short-form video strategies; translate a filmmaker's voice into social content; recommend collaborations and paid amplification; and use performance data to test, optimize, and scale successful formats.
We are seeking a Freelance Social Media Growth Strategist with a proven track record of launching and scaling social media accounts to significant audiences.
RequirementsResponsibilities
- Develop and execute organic audience growth strategies across Instagram, TikTok, YouTube, Facebook, and other relevant platforms.
- Grow both creator-led and entertainment brand accounts from existing and early-stage audiences to significant scale.
- Identify repeatable content formats, hooks, trends, and distribution strategies capable of generating high reach and follower growth.
- Develop short-form video strategies for Reels, TikTok, and YouTube Shorts.
- Translate a filmmaker's personality, expertise, and creative perspective into compelling creator-led social content.
- Build strategies that connect audiences across a personal creator profile, production studio, and entertainment brand.
- Identify creator collaborations, partnerships, and cross-promotion opportunities that accelerate organic growth.
- Use performance data to continuously test, optimise, and scale successful content formats.
- Recommend paid amplification opportunities where they can accelerate proven organic content.
- Demonstrated experience launching and scaling social media accounts to significant audiences, ideally 500K–1M+ followers.
- Portfolio or case studies showing measurable follower, reach, viewership, and engagement growth.
- Direct experience growing creators, personalities, influencers, founders, artists, filmmakers, or other talent-led accounts.
- Strong understanding of organic growth mechanics across Instagram, TikTok, YouTube, and short-form video.
- Ability to identify why content performs and translate successful formats into repeatable growth systems.
- Strong understanding of creator culture, audience behaviour, social trends, and community building.
- Experience within entertainment, film, media, creator economy, or culturally driven brands is highly preferred.
- Ability to operate strategically while remaining hands-on with content direction and growth execution.
PREFERRED
- Experience growing an account from early stage to 1M+ followers. and generating viral or high-volume organic video reach at scale.
- Experience working directly with established creators or entertainment personalities.
- Film, entertainment, production studio, or creator economy experience.
- Familiarity with Persian-American, Middle Eastern, diaspora, or multicultural audiences.
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Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
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