M13 Logo

M13

Founding Growth & Social Media Lead at Robyn AI

Posted 7 Hours Ago
Be an Early Applicant
Remote
Hybrid
2 Locations
Junior
Remote
Hybrid
2 Locations
Junior
Lead social media strategy and content for Robyn AI, focusing on viral engagement and community growth across platforms like TikTok and Instagram.
The summary above was generated by AI

Who We Are

We’re building the most emotionally intelligent AI on earth — part best friend, part mirror, part guide. Robyn helps people feel seen, understood, and deeply connected. We’ve raised $5.5M from top-tier investors (Google Maps, x.ai, Bill Tai, and more) and we're about to share Robyn with the world. We’re looking for a rare breed of growth leader to own our brand presence across TikTok, Instagram, and beyond — and architect the social virality and insanely high engagement that turns Robyn into a movement.

What You'll Do

  • Build and own Robyn’s social media engine from scratch — strategy, content, growth loops, creator campaigns, and all execution

  • Create emotionally resonant, addictive content across TikTok, Instagram, and emerging platforms

  • Architect and run creator collaborations, DM campaigns, and UGC funnels

  • Build out and manage a community flywheel — make Robyn the most talked-about thing in emotional AI

  • Own growth KPIs: from engagement to referral rates, and eventually CAC to LTV

  • Collaborate tightly with the founder to make Robyn feel iconic

  • Experiment, move fast, learn what hits, double down — you're both the strategist and the engine

Who You Are

  • You're obsessed with emotional tech, Gen Z culture, storytelling, and virality

  • You’ve built a social following or taken a consumer brand from zero to obsession

  • You’re a creator at heart — and a data-minded executor

  • You move like a founder. You don’t wait. You create.

  • You know TikTok, Instagram, YouTube Shorts, Discord, and the messy reality of consumer growth

  • You’re not afraid to test wild ideas — and you love proving them right

  • You care deeply about what we’re building and why it matters

Bonus If...

  • You’ve worked on an early-stage consumer app

  • You’ve led or scaled a creator or UGC campaign that broke through

  • You know how to build emotional brand identity, not just optimize clicks

  • You’ve created content yourself that people actually love

Why This Role Will Change Your Life

  • You’ll be one of the first 5 key hires at a venture-backed company with the ambition to become the most emotionally intelligent AI on Earth

  • You’ll shape how the world sees and falls in love with Robyn

  • You’ll work directly with a Harvard-trained physician turned founder who left surgery to build a movement around emotional connection

  • You’ll have creative freedom, ownership, equity, and the platform to build something iconic

Top Skills

Discord
Instagram
Tiktok
Youtube Shorts

M13 Santa Monica, California, USA Office

Our office in Santa Monica, California has spacious indoor and outdoor spaces for our team to work out of. This space, once the headquarters of TikTok, is bright and well-organized. There is also parking available and a wide variety of food options nearby.

Similar Jobs at M13

16 Days Ago
Remote
Hybrid
2 Locations
Senior level
Senior level
Angel or VC Firm
The Head of Marketing & Growth will drive user growth through innovative marketing campaigns, KPI management, and strategic planning at VoyceMe.
Top Skills: Content AnalyticsDigital Marketing StrategiesEmail MarketingInfluencer PartnershipsSocial Media
5 Days Ago
Remote
United States
Mid level
Mid level
Angel or VC Firm
As Founding Product Designer at Robyn AI, you will craft emotionally resonant UX/UI for mobile and web platforms, ensuring cohesive brand experiences and rapid prototyping.
Top Skills: CSSFigmaHTMLWebflow
8 Days Ago
Remote
United States
165K-185K Annually
Mid level
165K-185K Annually
Mid level
Angel or VC Firm
As a Frontend UX/UI Engineer, you'll implement UI components, optimize performance, and collaborate with design and engineering teams to enhance user experiences for musicians.
Top Skills: CSSFramer MotionHTMLJavaScriptLottieNext.JsOpenglReactShadcnTailwind CssTypescript

What you need to know about the Los Angeles Tech Scene

Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.

Key Facts About Los Angeles Tech

  • Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
  • Key Industries: Artificial intelligence, adtech, media, software, game development
  • Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
  • Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account