Field Marketing Manager

THE COMPANY

PAX is a leading global cannabis brand on a mission to enhance people’s lives, delivering well-being through pure products, unique experiences, and an unparalleled passion for the plant. For more than a decade, PAX has provided products that are simple, enjoyable, and trusted by millions. PAX has been recognized for its brand, culture and products by The New York Times’ Wirecutter, TIME, Fast Company, GQ, Gear Patrol, mg Magazine, High Times, and many more. PAX is committed to making a positive impact through PEACE BY PAX, its purpose-driven platform supporting social reform, safe access and sustainability. 

We are incredibly excited about the progress of the movement, the tremendous growth of the industry, and inspired every day by our opportunity to help change lives through cannabis. Our culture is focused on putting people at the center of everything we do, making an impact together, and having fun along the way. Our team has an unparalleled passion for the plant and has helped build business at the forefront of consumer experience and well-being, including Apple, Google, Uber, Fitbit, Constellation, Honest Company, Beauty Counter, Eaze, Curaleaf, Wyld and more. PAX has raised over $430MM in capital from leading consumer and technology investors and is available for sale in some capacity in more than 40 countries around the world.

ROLE AND RESPONSIBILITIES

We are seeking an experienced and driven Field Marketing Manager to lead and manage partnerships for our premium cannabis brand. This role is pivotal in expanding our brand's reach, fostering strategic collaborations, and ensuring mutually beneficial relationships with partners in the cannabis and adjacent industries. 

Our ideal candidate has a successful track record of building consumer brands through the implementation of in-store marketing tactics and campaigns. This person will bring the operational prowess to execute retail and brand partner marketing programs while building their strategic skill set to evaluate and scale in-store programs.

• Under the leadership of the National Trade Marketing Manager, support the development of PAX’s overall retail marketing strategy to amplify the overall brand positioning across all retail channels
• Support the planning and execution of scalable visual merchandising and 360 promotional retail programs for PAX’s retail partners, including POS fixtures, marketing collateral and salesperson incentive programs
• Partner with Creative to create impactful launch “toolkits” & presentation slides, including sell sheets, Product education and retail marketing kits to support PAX’s internal sales team and distributors including guides for store set-up
• Partner with Key Account Leads to develop and maintain master calendar for all key accounts to support new product launches, retailer exclusives and seasonal initiatives (Mother’s Day, Holiday)
• Help managing regional storage unit to ensure it is properly stocked for the market
• Understand market landscape within category, researching trends through competitive analysis and ongoing monitoring of activity at retail.
• Help expand the PAX brand presence into non-traditional channels such as convenience stores, big-box retailers, department stores, lifestyle retailers

QUALIFICATIONS

• 3-5 years experience in retail marketing (channel marketing, shopper marketing and/or visual merchandising) at a branded consumer company (e.g. CPG, F&B, beer/spirits, consumer products or electronics, etc.).
• Proven experience in Project Managing or Marketing within the cannabis industry or other premium sectors (minimum 3 years preferred).  
• Strong CRM skills and the ability to build long-term relationships with diverse stakeholders.  
• Deep understanding of cannabis market dynamics, including regulatory frameworks and consumer trends.  
• Proven track record of developing and executing scalable retail marketing programs.
• Exceptional communication skills for presenting ideas, collaborating with teams, and engaging partners effectively. 
• A passion for premium branding and creating innovative collaborations that resonate with target audiences.

EDUCATION

• Bachelor’s degree required

Why Join Us?

As a leader in the premium cannabis space, our brand is committed to innovation, sustainability, and delivering unparalleled experiences to our customers. This role offers the opportunity to shape the future of cannabis partnerships while being part of a dynamic team dedicated to excellence.

 PAX PERKS & BENEFITS

• Competitive compensation, equity & bi-annual performance reviews
• Fully funded comprehensive medical, dental, and vision coverage
• 401K plan
• Generous PTO policy 
• Paid Parental Leave
• Monthly wellness reimbursement
• Cell Phone reimbursement
• Employee Purchase Program for discounted PAX devices
• Weekly catered lunch, endless snacks and beverages
• Dog Friendly HQ in the Mission District of San Francisco
• Employee Assistance Program including access to online legal support

COMPENSATION

In addition to the benefits above, this role has a pay range between $80-100k + equity. This pay range represents what we believe, in good faith, this role will pay. The final pay will depend on many factors, including years and depth of experience, level, and location of the employee. We only expect to pay the top of the range in rare and exceptional circumstances, for candidates that far exceed the requirements and expectations of the position.

PAX VALUES

Put Consumers First - We are here to enhance their lives. We put their needs first in everything we do. We work together to deliver unique solutions for their benefit.

Build a Community - We are active and beneficial builders of a global community. We collaborate together to support sustainability, well-being and social equity efforts—both internally and externally—to establish cannabis as a force for good.

Innovate with Passion - We are passionate about enhancing the cannabis experience by making it positive, accessible and intuitive. We set the standards, innovate for consumers and find the yes as a team. 

Be the Solution and Collaborate - We work as a team to achieve winning outcomes, knowing we each individually are the solution, but can only succeed together.

Lead with Humility and Transparency - We stay open and humble in everything we do. We value learning from each other, and cultivate transparency in our culture and products.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.