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Doppel

Field Marketing Manager, West

Posted 9 Days Ago
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In-Office
3 Locations
Mid level
In-Office
3 Locations
Mid level
The Field Marketing Manager will oversee regional marketing efforts, manage events, collaborate with teams, and analyze performance to drive lead generation.
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About the role:

In this role, you’ll be accountable for all our field and marketing efforts on the West Coast, working closely with sales & channel teams as well as your fellow marketing peers. You will create and manage lead generation programs to meet pipeline development needs including hosting virtual and in-person events, building direct mail programs, and various other marketing tactics to support the field sales organization.

This role requires strong collaboration, resourcefulness, and the ability to deliver results through cross-functional alignment and communication.

Roles and responsibilities:

  • Manage regional field events/ programs (seminars, tradeshows, conferences, association participation, etc.) from initial planning to final execution including contracts, logistics, developing promotional communications to drive attendance, virtual or on-site execution and follow up/ tracking

  • Collaborating with internal teams on post event follow up and measure ROI on events

  • Work with channel partners and service providers on producing joint marketing activities to create awareness and demand in their respective markets

  • Manage all aspects of the regional marketing budget, purchasing, payments, and provisioning

  • Manage regional swag needs and their creation, distribution, and targeting as part of the regional marketing strategy

  • Identify tactics/ assets that are most impactful for the acceleration of pipeline

  • Analyze results and identify opportunities for improving performance

  • Identify industry events in the region and potential call for presentation opportunities

  • Align field marketing events with core demand generation programs to ensure the generation of marketing qualified leads through integrated, multi-touch programs

Requirements:

  • 4-5 years of field marketing experience in multiple marketing disciplines, including customer-facing events, digital and email campaigns

  • Previous experience in a B2B SaaS/ tech company

  • Strong interpersonal skills and comfortable in a range of environments from a C-level executive dinner to chatting with practitioners at conferences

  • Ability to coordinate, manage, and execute multiple marketing campaigns concurrently

  • High executional skills and the ability to quickly pivot projects as needs change

  • Successful working in a high-pressure environment and actively seek candid feedback from relevant stakeholders, including leadership and cross functional teams

  • Excellent presentation and communication skills

  • Proficient in Salesforce, HubSpot and ZoomInfo with the ability to learn new software quickly

  • Cyber Security experience - advantage

  • Some travel required (2-3 times a quarter)

About us

Doppel is the first platform built to dismantle digital deception at scale. We scan over 150 million entities daily and deploy continuously adaptive AI SOC agents—paired with expert human analysts—to uncover and disrupt the infrastructure behind phishing, impersonation, and online fraud before attacks can spread. Our Threat Grid turns every customer signal into shared intelligence, making each disruption smarter, faster, and more effective.

We’re not just another cybersecurity company. We’re defining the future of social engineering defense—where trust is protected, and deception becomes unprofitable. Backed by top-tier investors and trusted by some of the world’s most recognized brands, Doppel is growing fast. If you’re driven to solve real-world problems with bold technology, we’d love to meet you.

Top Skills

Hubspot
Salesforce
Zoominfo

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