The Ecommerce Executive will drive growth on TikTok Shop and other marketplaces by managing product listings, influencer partnerships, and marketing strategies to enhance customer experience and revenue.
Ready to lead the charge in social commerce and D2C growth? Join us and make an impact 🚀
About ZURU
ZURU is on a mission to disrupt industries, challenge the status quo, and catalyse change through radical innovation and advances in automation. This is in play in different pillars of the company: ZURU Toys are re-imagining what it means to play; ZURU Tech is shaping a better future by leading the next building revolution; and ZURU Edge is pioneering new-generation FMCG brands to better serve modern consumers.
Founded in 2003 by EY Entrepreneur of the Year and World Entrepreneur Hall of Fame brothers Nick and Mat Mowbray, ZURU has quickly grown to a team of over 5,000 direct and indirect members across more than 30 international locations.
One of the largest toy companies in the world, our globally recognised and award-winning brands include Bunch O Balloons, Mini Brands, XSHOT, Rainbocorns, and Smashers. Our global FMCG brands include MONDAY Haircare, Rascals, NOOD, BONKERS, and Gumi Yum Surprise.
Your Role
You will play a pivotal role in driving growth across TikTok Shop, D2C websites using Amazon MCF, and other ecommerce marketplaces. Leading strategy and execution, you'll optimize product listings, manage influencer partnerships, and ensure a seamless customer experience. This role is ideal for a results-driven digital marketer with expertise in social commerce and ecommerce growth.
Roles & Responsibilities
- Marketing and Merchandising
- Work with marketing teams to develop and execute marketing plans to promote products and drive sales on TikTok Shop, direct websites utilizing Amazon MCF, and other ecommerce marketplaces.
- Collaborate with creative and marketing teams to ensure consistent brand messaging.
- Maintain a marketing calendar and manage timelines for promotions, launches, and special events.
- Revenue Growth
- Partner with the Ecommerce Director to develop strategies for revenue growth on TikTok Shop, identifying new opportunities and optimizing existing resources.
- Implement and manage consignment business models to enhance product availability and reduce inventory risks.
- Monitor performance metrics and execute campaigns to increase engagement and conversion rates.
- Support the Ecommerce Director in managing monthly budgets to ensure optimal spending on advertising investments.
- Product Listing Management
- Create and optimize product listings tailored for TikTok Shop, ensuring accurate product descriptions, visuals, and SEO-friendly tags.
- Regularly update product information, including pricing, availability, and special promotions.
- Troubleshoot product and order errors, coordinating with internal teams to ensure timely resolution.
- Order and Customer Experience Management
- Troubleshoot product and order errors, coordinating with internal CSR teams for timely resolutions.
- Work closely with the Customer Service team to handle customer inquiries related to TikTok Shop.
- Influencer and Affiliate Collaboration
- Partner with influencer and affiliate teams to seed products for reviews, creating brand advocacy and driving conversions.
- Monitor influencer collaborations to assess effectiveness and optimize product seeding strategies.
- Handle influencer contracts and negotiate creator terms to ensure mutually beneficial partnerships.
Skills & Experience
- Bachelor’s degree in Marketing, Business Administration, or related fields.
- 2+ years of proven experience in social media management, ecommerce, and digital marketing.
- Prior experience working with TikTok Shop highly preferred.
- Experience in the Beauty or CPG industry preferred but not required.
- Strong understanding of social media platforms, including TikTok and TikTok Shop.
- Ability to analyze performance metrics and provide reports to internal stakeholders to track initiatives' effectiveness.
- Ability to deliver P/L across ecommerce channels and make clear/concise decisions on financial plan.
- Excellent organizational and project management skills.
- Strong PowerPoint creation skills.
- Proficiency in data analysis and performance tracking tools.
- Ability to multitask and thrive in a fast-paced environment.
- Strong communication and collaboration skills.
Life at ZURU
At ZURU, we have cultivated a high-performing culture that encourages excellence. Our team works towards ambitious goals, learning, performing, and improving together, all while having fun. We empower talented individuals to do their best work every day.
At ZURU, you get out what you put in. You are responsible for driving your own career and we provide the platform to achieve it. As ZURU is on such a fast growth trajectory, there are opportunities here that you won’t find anywhere else.
Get to know us a little better by checking out @lifeatzuru on Instagram or www.zuru.com.
WHAT WE OFFER
🌱 Culture for Growth
🧘 Health & Well Being Benefits
🌎 Global Opportunities
💡 Surrounded by an A Player Team
💰 Competitive Remuneration
🍓 Lots of fresh fruit, coffee, pals fridge and more
ZURU – Reimagining tomorrow 🚀
#LI-SD2
Top Skills
Amazon Mcf
Data Analysis
Digital Marketing
Ecommerce
Tiktok Shop
ZURU Toy Company Los Angeles, California, USA Office
Los Angeles, CA, United States
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