UX/Content Strategist

Location: Los Angeles, CA (on-site)

Our mission is to promote American values through the creative use of digital media, technology and edu-tainment. We’re proud to be voted among the “Best Place to Work in Los Angeles” by the LA Business Journal 3 years in a row.

We’re seeking an experienced and highly detail-oriented UX/Content Strategist to join our growing team. This is a digital-first, UX-minded content strategist position working on daily operations with multiple stakeholders. The ideal candidate will be obsessed with content flow, user experience, content taxonomy, and how our audience engages with our website and app. You’ll collaborate across departments to ensure our digital platforms are intuitively organized, visually appealing, and strategically aligned with our content goals.

Duties and Responsibilities:

• Own and refine the organization, structure, and hierarchy of content on PragerU’s digital platforms, including the website and app.
• Evaluate and optimize content layouts, playlists, carousels, and pages with a critical UX and content strategy lens.
• Work closely with product, design, and engineering teams to guide layout decisions using napkin sketches, wireframes, and strategic feedback.
• Create, maintain and evolve content taxonomy, tagging, and metadata systems to ensure discoverability and logical content organization.
• Audit and maintain editorial consistency and logical flow across all digital content touchpoints.
• Make recommendations on content placement, promotion, and sequencing to improve user engagement and drive strategic goals.
• Proactively suggest updates or redesigns based on user needs and current content.
• Collaborate with internal teams (video production, education, marketing) to ensure new content is optimally published and promoted.
• Monitor digital KPIs and user behavior data to inform content decisions and layout strategies.
• Conduct competitive and industry research to stay current on UX/content best practices.
• Manage Web team to execute daily operations, implement content updates, and maintain high standards across all digital platforms.

Successful Candidates Will Possess:

• Proven experience leading teams, setting clear goals, and working across departments to get things done.
• 5–7+ years of experience in digital content strategy, digital editing, or UX/content design.
• Proven experience working with content management systems (CMS) and organizing large content libraries.
• Strong understanding of UX principles/journeys, web/app layout, and visual storytelling - you don’t need to be a designer, but you must work well with them.
• Excellent visual communication skills, ability to quickly sketch or articulate layout ideas to a design or product team.
• Experience with content tagging, metadata systems, and taxonomies.
• Detail-obsessed with a high standard for digital presentation and user flow.
• Clear, concise communicator who can influence cross-functional teams.
• Strong editorial instincts, an analytical mindset, and a keen eye for what makes digital content engaging and usable.

How to Apply: First review our website at www.prageru.com. Read our annual report here. Submit a resume and cover letter. In your cover letter, include a section explaining how your values align with ours, and why you would want to specifically work at PragerU.

What We Do: We promote American values through educational videos for people of all ages. People come to PragerU for a variety of reasons, but they all have one thing in common: They want to grow—intellectually, spiritually, emotionally, and physically. To learn more about PragerU, visit http://prageru.com.

Salary Range: The salary target for this role is $130,000 - $160,000. Final offer amounts depend on multiple factors including candidate experience and expertise, and most recent market data. This position is eligible for an annual bonus based on personal and company performance, in addition to our robust benefits package.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law.

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Please note that we constantly have ideas and concepts pitched to us which we appreciate.  Most ideas and concepts are not protectable and are freely available for the public and PragerU to use or modify and use.  From time to time where they are not, you agree that by presenting these ideas and concept, and in consideration of PragerU reviewing these ideas and concepts, you hereby grant to PragerU an irrevocable, worldwide, royalty-free and non-exclusive license to use, modify and exploit for any purpose any ideas and concepts and any expressions of those ideas and concepts.  Nothing herein precludes you from using any ideas or concepts presented.