Easy Apply
Easy Apply
The Director of Strategic Partnerships will drive revenue growth through affiliate management, strategic business development, data analysis, and campaign management while collaborating with stakeholders and optimizing digital marketing efforts.
Hi, We're Centerfield.
Supercharged customer acquisition. Centerfield delivers outcome-based digital marketing solutions and personalized omnichannel experiences for the world’s leading brands. Powered by our proprietary Dugout platform, Centerfield acquires customers at scale for leading residential service, insurance, e-commerce, and B2B brands. Centerfield’s digital experiences and digital brands, such as Business.com and BroadbandNow.com, reach more than 150 million in-market shoppers annually. Centerfield is headquartered in Silicon Beach and is proud to be recognized by Built in LA as a Best Place to Work in Los Angeles.
If you are currently an active Centerfield employee, please visit our internal jobs board to submit your application.
Compensation for this role is determined by a variety of factors, including location, cost of living, job-related skills, experience, and relevant education or training. The final offer may vary based on these considerations.
The Opportunity...
Centerfield is seeking an enthusiastic and driven Director of Strategic Partnerships who thrives in a fast-paced, startup environment to join our team! As the Director of Strategic Partnerships for our Home Services Division, you will be responsible for accelerating growth in multiple areas of the business by creating strategies to expand and optimize our affiliate and partnership channels while streamlining digital efforts both internally and externally, making a significant impact in a rapidly growing industry.
If you are an experienced partnerships professional with extensive knowledge of the affiliate and digital publishing space who is passionate about driving revenue in a digital environment, keep reading!
Success in this role requires a naturally inquisitive, performance-driven individual who values relationship building, possesses a strong understanding of digital publishing and the affiliate space, with a unique blend of analytical and entrepreneurial skills.
You will be responsible for cultivating and maintaining strong relationships with our affiliates and partners, strategizing for revenue growth, and optimizing campaign performance. Your extensive experience in affiliate marketing, data analysis, project management, and team leadership will be essential for our success.
How You'll Contribute...
- Affiliate Management: Recruit, onboard, develop, and maintain relationships with our publishing partners - with a specific propensity for understanding their delivery channels, business needs, and technical requirements - helping them to achieve their program goals while simultaneously fueling revenue growth and profitability for Centerfield.
- Strategic Business Development: Proactively identify and manage new affiliate-driven revenue opportunities and advertiser/publisher synergies. Collaborate with the Client Success team to ensure client objectives and revenue targets are properly prioritized both monthly and quarterly.
- Technical Project Management: Act as the primary contact for all affiliate-related reporting, network relationships, pixel/TFN implementation, and campaign tracking. Utilizing your affiliate expertise, evaluate and manage available tools and resources to ensure Centerfield is operating as efficiently as possible.
- KPI-Focused Decision Making: Be accountable for managing and optimizing toward critical key performance indicators (KPIs), including but not limited to revenue growth, new partnerships established, affiliate/publisher retention, media performance, and profitability.
- Data Analysis: Utilize data analytics and reporting tools to assess the performance of affiliate campaigns, making data-driven decisions to improve ROI. Skilled in both qualitative and quantitative analysis, with significant experience in A/B testing.
- Campaign Management: Oversee and optimize advertising campaigns to ensure they align with our clients’ objectives and generate maximum revenue.
- Compliance: Stay updated with industry regulations and ensure that all affiliate activities comply with legal and ethical standards.
- Reporting: Prepare and maintain regular reports for affiliate partners and senior leadership, focusing on affiliate performance, advertiser KPIs, and revenue/profitability trends.
- Innovation: Create and/or optimize processes and workflows to improve the effectiveness of our affiliate program. Stay abreast of industry trends and emerging technologies to continually improve Centerfield’s position as market leaders.
- Collaboration: Work closely with all departmental stakeholders and leadership to help facilitate and grow a successful affiliate program, including regular communication, timely follow-up, and proactive evaluation of departmental needs and client requests.
What We're Looking For...
- Bachelor’s degree in Marketing, Business, or related field (MBA is a plus)
- 7+ years of experience in affiliate and/or performance marketing, with a strong track record of driving revenue growth.
- The ability to build and maintain strong relationships with partners, vendors, and cross-functional teams, while handling situations with tact and resourcefulness.
- Proven experience in managing advertising campaigns and publishing relationships.
- Experience as an effective liaison with all levels of internal and external stakeholders, able to articulate, aggregate, and deliver on key milestones effectively.
- A high level of motivation, adept problem-solving skills, and the ability to work autonomously in a dynamic, ever-changing environment, as well as establishing yourself as a respected leader.
- Strong analytical skills with proficiency in data analysis and marketing performance reporting tools.
- In-depth knowledge of the digital marketing landscape, including familiarity with performance marketing platforms, key players, and industry trends.
- A true team player who operates with transparency and enthusiasm.
- A humble, “roll up your sleeves and get-it-done” attitude with a flexible approach to any task.
- Demonstrated ability to multi-task and make sound decisions in a fast-paced environment and perform well in high-pressure environments.
- Leadership experience with the ability to manage and mentor a team.
Life at Centerfield...
- Competitive salary + variable commissionUnlimited PTO – take a break when you need it!
- Industry-leading medical, dental, and vision plans + generous parental leave
- 401(k) company match plan – fully vested on day 1
- Outside patio overlooking Playa Vista + cabanas, firepits & working grills
- Monthly happy hours, catered lunches + daily food trucks
- Award-winning culture & unprecedented team spirit (featured in LA Business Journal & Built In LA)
- Fully stocked kitchens with snacks & drinks
- Breakroom supplied with games, couches, workout equipment + weekly in-office exercise classes hosted by professional instructors (yoga, kickboxing & circuit training)
- Free onsite gym + locker rooms
- Paid charity and volunteer days (local mentor programs, adopt a pet, beach cleanup, etc.)
- Monthly team outings (ball games, casino night, hikes, etc.)
- Career growth – we enjoy promoting from within!
#LI-Hybrid
#LI-CC1
To learn more, visit us Here.
Interviews will take place after resumes have been screened for minimum requirements. Please note that this position is not restricted solely to the responsibilities listed above and that the job scope and responsibilities are subject to change.
As a reminder, If you are currently an active Centerfield employee, please visit our internal jobs board to submit your application.
For more information about our collection, use, and disclosure of your personal information in connection with our evaluating your candidacy, please visit our Privacy Policy at https://www.centerfield.com/privacy-policy/.
Centerfield Media is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected under federal, state or local law.
Top Skills
Affiliate Marketing
Data Analysis
Digital Marketing Landscape
Marketing Performance Reporting Tools
Performance Marketing Platforms
Centerfield Los Angeles, California, USA Office
Silicon Beach!
Similar Jobs at Centerfield
Artificial Intelligence • Big Data • Consumer Web • Digital Media • Marketing Tech
The Business Analyst translates complex datasets into actionable insights, builds dashboards, conducts reporting, and collaborates with cross-functional teams to drive strategy and efficiency.
Top Skills:
ExcelLookerSQLTableau
Artificial Intelligence • Big Data • Consumer Web • Digital Media • Marketing Tech
The Account Manager, Media Partnerships will manage media partnerships, focusing on performance and retention, while analyzing data and collaborating with cross-functional teams.
Top Skills:
Excel
Artificial Intelligence • Big Data • Consumer Web • Digital Media • Marketing Tech
The HR Business Partner will provide HR support for the remote call center, focusing on employee relations, talent management, and strategic partnership with leadership.
Top Skills:
Hris SystemsMicrosoft Office Suite
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
