Vumedi is the largest video education platform for doctors worldwide, dedicated to advancing medical education through innovative video-based learning. Our mission is to empower healthcare professionals by providing them with access to the latest clinical knowledge and surgical techniques from experts around the globe. We curate a vast library of high-quality educational content, enabling users to enhance their skills, stay informed about industry trends, and improve patient outcomes. We are headquartered in Oakland, CA, and have additional offices in Minneapolis, MN, and Zagreb, Croatia.
About the RoleVumedi is seeking a Director of Commercial Solutions/Strategy with experience in HCP Peer to Peer Strategies in the Pharmaceutical Industry to join our team. In collaboration with our Sales Executives, you are focused on building credibility and trust with our Pharmaceutical Marketing and Agency partners by developing tailored strategies and solutions. This position brings industry expertise, real-world experience and a knack for storytelling to help our customers envision how Vumedi solutions can meet their complex needs. You will act as a strategic consultant for our customers, tasked with uncovering their most complex peer-to-peer education needs and ensuring that they can realize the value they need with Vumedi. You do this by leveraging strong executive engagement skills, industry experience and internal best practices to build customer trust and design best-in-class solutions.
Responsibilities:
- Engage with Pharmaceutical Marketers and their Agency partners to identify and understand their complex HCP marketing needs and then translate them into digital peer-to-peer education solutions on Vumedi.
- Support the Sales Executives and drive towards positive sales outcomes by using your expertise and influence to educate customers on the value of the Vumedi platform and guide them towards a successful program on Vumedi.
- Create and communicate solutions and strategies, that are both written and verbal, to audiences at the highest level within our customers’ organizations.
- Understand the detail behind the Vumedi platform and present our custom solutions in a manner that elevates us as trusted advisors.
- Establish credibility with Executive-level customers, so they rely on Vumedi for strategic solutions and valuable insights
- Be a key partner in the sales strategy for each prospective customer and provide valuable perspective that helps us win
- Understand digital marketing trends, and bring innovative ideas and solutions to both Vumedi and customers alike
- Contribute to an ongoing knowledge base to help internal stakeholders understand how our product is perceived and positioned in the market
- Help our customers understand the need and benefit of long form education as a “must have” marketing strategy at all levels within their organizations
- Identify and contribute to the creation of best practices, white papers, conferences, etc.
- Lead and participate in the delivery of workshops, best practice overviews, and educational sessions to existing customers.
Requirements:
- 10+ years of experience in the pharmaceutical industry
- 5+ years of experience working with HCP peer to peer marketing solutions
- Deep understanding of digital marketing strategy and execution across various channels
- Strong working knowledge of Pharmaceutical marketing digital strategy
- Executive level communication and presentation skills
- Enthusiasm for growth and a high-velocity sales environment
- Creative thinker with high attention to detail who can bring Vumedi solutions to life for our customers
- Strong problem-solving ability
- Analytical mindset with former experience working with target lists and pricing models
- Highly collaborative with an emphasis on building strong relationships across departments
- Intrinsically curious and passionate about uncovering customer needs and developing custom solutions
- 20% travel expected to meet with customers throughout the US.
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