The Marketing Director will build and execute marketing strategies focused on product marketing and sales enablement to drive revenue and grow the team.
Location & Reporting
Location: Marina Del Rey, California
Manager: Reports to CEO
Role Overview
The Marketing Director will be responsible for building and executing our marketing strategy, with a strong focus on product marketing and sales enablement. This is a hands-on leadership role balancing strategy with execution is designed to grow the team, strengthen brand presence, and directly drive revenue impact.
Key Responsibilities
Marketing Strategy & Execution
- Develop and execute an integrated marketing roadmap aligned with company growth goals and product releases.
- Balance near-term sales enablement with long-term brand building.
Product Marketing & Sales Enablement
- Lead product positioning, messaging, and go-to-market strategies.
- Build compelling collateral, training, and resources to empower the sales team.
Content & Campaigns
- Oversee development of high-quality content across digital, events, and sales channels.
- Drive campaigns that increase awareness and generate qualified opportunities.
Customer & Market Insights
- Own a structured customer research program to capture voice of customer.
- Translate insights into actionable marketing and product strategies.
Partnerships & Ecosystem
- Collaborate with key partners to amplify market reach and credibility.
Team Growth & Leadership
- Manage and mentor the current team while building out additional capabilities.
- Foster a high-performance, creative, and collaborative culture.
Performance & Analytics
- Define and track KPIs focused on revenue impact and brand strength.
- Continuously optimize programs to maximize ROI.
Requirements
- 8–12 years of marketing experience, with at least 3 years in a leadership role.
- Defense Tech, Drones, Robotics, Wireless Communications, or similar.
- Proven ability to build and scale B2B marketing programs.
- Strong background in product marketing and sales enablement.
- Excellent communication skills, with the ability to simplify complex technology.
- Data-driven, with experience in tracking performance against revenue and brand metrics.
- Comfortable operating in a fast-paced, growth-stage environment.
Nice to Have
- Familiarity with government/defense procurement processes.
Top Skills
Analytics
B2B Marketing
Digital Content
Marketing Strategy
Product Marketing
Sales Enablement
Doodle Labs Los Angeles, California, USA Office
13274 Fiji Way, Suite 250, Marina Del Rey, Los Angeles, CA, United States, 90292
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