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VITAS Healthcare

Director Market Development

Posted 6 Days Ago
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In-Office
Torrance, CA, USA
Mid level
In-Office
Torrance, CA, USA
Mid level
The Director of Market Development guides and coaches the sales team, develops sales strategies, fosters relationships with healthcare stakeholders, and collaborates with internal teams to enhance sales performance and market growth.
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Development of Sales Team

  • Provides guidance, coaching and direction for team members. Develops each team member and actively coaches them in sales conversations and techniques guided by the VITAS Sales Model. Ensures each team member is consistently using territory and account planning while leveraging the CRM tool.
  • Travels with team members to coach, train and develop relationships with customers while identifying opportunities of strength and development and implementing territory plans.
  • Provides timely, specific coaching feedback related to sales model during all sales interactions.
  • Conducts regular sales meetings based on assessment of market needs, team skill set opportunities inclusive of education component.
  • Supports new hire representatives along with continued development and growth for all sales representatives.
  • Creates positive culture of growth and development on sales team for the purposes of retention.
  • Actively recruits to attract top talent into the organization.

Set Expectations and Lead Accountability of Sales Team

  • Ensures successful territory achievement of targeted accounts by increasing market share and growth through planning and executing strategies. Tracks results to plan.
  • Able to set consistent expectations and address adherence to standards.
  • Foster and coach to the importance of account management and progression
  • Engage in the execution of rep quarterly business plans, effective targeting methods, and appropriate sales strategy for account awareness through integration.
  • Able to develop and implement strategies to improve performance and address deficiencies.

Drive and Execute Business Opportunities as the Sales Leader

  • Provide leadership and set the direction for the team to achieve targeted sales numbers and successfully execute goals and strategies.
  • Closely collaborate with the team and professional partners to ensure positive customer outcomes. Responsible for developing and maintaining professional business relationships with key stakeholders to include; hospitals, physicians, post-acute care, and assisted living communities.
  • Able to identify opportunities through analysis with given tools as well as specific needs of the market
  • Proactive in capitalizing on market opportunities and improvement on areas of weakness
  • Proficiency in healthcare and market knowledge in order to execute strategies for growth

Collaborates with Internal Team Members

  • Works with internal stakeholders throughout the organization including partnering with marketing, patient care, clinical and compliance to execute business strategies.
  • Identify areas where cross functional team members can partner to enhance the sales process through solution based approach.
  • Work with medical director/regional medical director on development of physician peer-to-peer relationships in the community
  • Leverage central support departments for business development opportunities
  • Present program statistics and strategies on a quarterly basis to senior management
QUALIFICATIONS
  • Minimum of three (3) years’ experience and/or training in leadership capacity
  • At least five (5) years' experience in the health-care/therapeutics, sales or marketing field.
  • Proficiency in business analytics in order to forecast growth opportunities including excel and CRMs
  • Demonstrates experiences of developing strategies and solutions to drive sales
  • Demonstrated prioritization and organization skills.
  • Ability to work effectively as a team leader/member must be a strength.
  • Understanding of collaboration with cross functional teams to develop actionable plans
  • Ability to prepare and execute product presentations to others.
  • Demonstrated ability to write effective business plans and sales plans.
  • Working knowledge of healthcare trends and how they apply to the position
  • Ability to lead a sales team in a positive and productive manner by motivating, developing and managing employees’ performance. Expected to also possess the ability to utilize and administer disciplinary procedures, where appropriate, through effective coaching and counseling of staff as they erform the duties and functions of their work.
  • Ability to communicate tactfully, verbally and in writing with department heads, managers, coworkers and vendors to resolve problems and negotiate resolutions
  • Knowledge of policies and practices involved in the human resources function
  • Ability to work on various assignments simultaneously
  • Strong interpersonal skills within all levels of the organization  
  • Ability to navigate within automated systems and proficient with MS office applications including Word, Excel, PowerPoint and Outlook
EDUCATION
  • Bachelor’s degree in Business Administration, Marketing or related field from an accredited college or university or the international equivalent required. Master’s degree preferred.
SPECIAL INSTRUCTIONS TO CANDIDATES
  • EOE/AA M/F/D/V
About Us

VITAS® Healthcare is the nation’s leading provider of end-of-life care, and has the resources and expertise to support your personal and professional growth.  As a member of the VITAS team, you’ll find fulfillment working for a people-focused organization dedicated to making a difference in the lives of others. You will be more than just an employee: You will be counted on as an expert in your field, and as a valued team member whose efforts are respected and vital to our hospice mission.

All VITAS employees commit to fulfilling their duties and responsibilities with the highest regard for professionalism, collaboration and teamwork, and an eye focused constantly on growth and improvement. We serve with commitment and compassion, and position ourselves for the future by embracing, innovating, and leading change. If you are that person, make your voice heard—find your purpose at VITAS today.

Benefits Include:

- Competitive compensation 
- Health, dental, vision, life and disability insurance
- Pre-tax healthcare and dependent care flexible spending accounts
- Life insurance
- 401(k) plan with numerous investment options and generous company match
- Cancer and/or critical illness benefit
- Tuition Reimbursement
- Paid Time Off
- Employee Assistance Program
- Legal Insurance
- Roadside Assistance
- Affinity Program

Many of our positions offer the opportunity to work day or night shifts, weekdays or weekends.

Choose a Career with VITAS

Top Skills

CRM
Excel
MS Office

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