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Roku

Director, Head of Industry, Media and Entertainment

Posted 19 Days Ago
Be an Early Applicant
In-Office
Santa Monica, CA, USA
250K-300K Annually
Expert/Leader
In-Office
Santa Monica, CA, USA
250K-300K Annually
Expert/Leader
The role involves leading ad sales for the media and entertainment sectors, managing sales performance, developing strategies, and building relationships with clients and agencies.
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Teamwork makes the stream work.
Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.


About the role 

You will play a key role in being responsible for managing a team of Senior Account Executives/Account Executives whose goal is to meet advertising sales quotas while working closely with TV and streaming brands directly and their agencies to help build performance solutions that reach this new TV viewer. You will partner with the Head of Global Media and Entertainment to identify market opportunities and drive maximum revenue through unique ad products, performance analytics and unified reporting. 

The ideal candidate has worked in digital media and is familiar with the required dedication for multi-tasking duties in a fast-paced environment. The ideal candidate thrives on navigating ambiguity and solving new problems. In this new world, Roku has re-written the rules of modern advertising. We partner with TV and streaming brands and show them how to best leverage this new advertising platform. 

This is a key hire for Roku and incredible opportunity for the right candidate looking to advance their career with a market leader in an explosive category.  

For Los Angeles - The estimated annual salary for this position is between $250,000 and $300,000 annually.  

Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.

This role is eligible for incentive compensation/commissions, health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off. 


What you’ll be doing
  • Own Roku’s ad sales performance for the Disney portfolio and theatrical/home entertainment verticals, delivering revenue and margin target for Roku Media 
  • Directly manage individual contributors, set goals, provide coaching and lead quarterly business reviews  
  • Develop and execute client specific go-to-market plans and sales strategy for agencies, brands and programmatic buyers 
  • Expand executive relationships across media and entertainment companies, agency holding companies and related associations to strengthen Roku’s presence in strategic forums and decision-making environments 
  • Work closely with Revenue Operations, FP&A, and Media leadership to forecast, track performance and optimize pipeline, yield and margin 
  • Collaborate with Marketing, Product, Measurement, and Engineering to provide voice of a customer feedback to be prioritized in the Ad Product and Subscription roadmaps 
  • Partner closely with client services to ensure positive customer sentiment and retention 

We’re excited if you have
  • 15+ years of ad sales leadership experience within CTV, digital video, or programmatic advertising 
  • Direct experience with studio clients and agency partners 
  • Knowledge on needs of studios both for branding, mid funnel and performance based buying 
  • Success building and managing go-to-market for endemic partners 
  • Knowledge of the media marketplace, including CTV, programmatic advertising, agency holding companies, DSPs, and measurement ecosystems 
  • Credibility with senior agency and brand decision-makers and experience securing strategic partnerships 
  • A track record of structuring complex deals and partnerships, seeing them through from ideation to execution 


#LI-SR3

Our Hybrid Work Approach

Roku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday. Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy.


Benefits

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.


Accommodations

Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to [email protected].


The Roku Culture

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV. 

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002. 

To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.

By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Roku's Applicant Privacy Notice, and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe at any time by emailing [email protected].

Top Skills

Ctv
Digital Media
Programmatic Advertising

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