Director, Digital Earned Media (Temporary)

Allied Global Marketing is looking to find a creative, dynamic, and skilled Director to join our Digital Earned Media team. Candidates must have experience in a similar role and have experience leading a team, delegating tasks, and leading overall social media strategy.

This is a temporary 3-4 month position. While this is a remote position, we are prioritizing candidates that are based on the Eastern time zone. 

Responsibilities:

1. Social Media

• Develop and manage a dynamic brand voice and strategic social initiatives for entertainment brands across established and emerging social platforms
• Develop and execute performance-driven micro to macro-level social media influencer campaigns
• Lead content development (copy and creative ideation) in partnership with the creative teams
• Lead in the creation of award-winning, out-of-the-box, first-in-vertical campaigns
• Generate and maintain relationships with key social media influencers in top markets
• Follow and advise on trends in social media, including platforms, tools, and applications
• Proactively collaborate with the social, creative, data, and strategy teams on all facets of client engagements, from brief to execution to reporting
• Contribute to the oversight of paid social strategies through the planning, execution, and reporting stages
• Review analytics and provide a clear, insight-driven strategic POV
• Lead client meetings and calls as appropriate

2. Leadership and Management

• Develop and maintain professional and proactive relationships with key internal and external (client and vendor) team members
• Support and educate colleagues to develop best practices in Social Media
• Participate in cross-departmental brainstorms to create 360, digital-savvy campaigns that generate earned media.
• Act as a collaborative thought leader for the agency as a whole and work with other management to meet all corporate goals.
• Report regularly to the supervisor on current work and progress, and proactively raise any issues or concerns.
• Assess staffing needs and training of staff on applicable processes, procedures, and systems.

3. Business Development

• Participate in developing new business proposals and presentations, leading and coordinating as needed
• Help identify contacts and new business opportunities across all core agency verticals, including, but not limited to, hospitality, food, and beverage, live entertainment, nightlife, retail, fashion, and beauty.
• Grow organic relationships that enable the agency to engage in community growth and development opportunities

Qualifications/Requirements:

• Bachelor's degree in marketing, communications, or a related field (or equivalent experience).
• A minimum of 5+ years of experience in directing social media campaigns with significant growth in follower engagement
• Ability to multi-task, stay calm under pressure, and meet tight deadlines
• Demonstrated success in developing, managing, and executing social media campaigns on the agency and/or client-side
• Demonstrated success in managing social media engagement on brand feeds
• Proficiency with best practices for a range of social media platforms and tools; experience using Sprinklr preferred
• Experience using Canva and AI editing tools is a plus
• Superior organizational skills and attention to detail
• Excellent written, verbal, and math skills with the ability to provide oversight on  reporting, proposals, and business pitches
• Proficiency in MS and Apple office suites
• Ability to work independently as well as collaboratively

Additional requirements:

• Must be comfortable with traveling for work. This role will require that you travel occasionally for events and campaigns.

Details:

• Salary: The annual salary for this role is $90,000. This salary is determined by role, level, and location.
• Duration: This is a temporary position that would require 3-4 months. There may be opportunity for extension.
• Benefits: This position will be eligible to participate in the standard benefits offered to full-time employees of Allied Global Marketing (medical, dental, vision, short-term and long-term disability, and life insurance as well as 401k, and sick time).

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