Director, Data

Responsibilities

• Client-Facing Data Leadership
• Serve as the day-to-day data lead on key client engagements, overseeing data strategy development, implementation, and performance tracking.
• Act as a trusted advisor to clients, translating business goals into analytic frameworks and deliverables.
• Present clear, compelling insights to clients and internal stakeholders that inform strategy and drive action.


• Data Strategy & Execution
• Design and implement data strategies that support full-funnel marketing—from awareness and acquisition to retention and loyalty.
• Proven ability to work with cross-functional teams, such as user experience, strategy and creative, to deliver insights and help prioritize decision-making for new and existing digital experiences or marketing programs.
• Lead the development of dashboards, performance scorecards, and models to optimize marketing performance and customer behavior insights.
• Manage and maintain high data integrity across projects through collaboration with engineering, analytics, and marketing teams.


• Data Enablement & Innovation
• Explore emerging data tools, methodologies, and channels—proposing new solutions to improve marketing effectiveness and customer intelligence.
• Develop proof-of-concept analyses or pilots to test innovative approaches, frameworks, and measurement techniques.
• Champion a data-first culture with both internal teams and client partners, advancing data fluency and adoption of best practices.

Requirements

• Bachelor’s degree in a relevant field (e.g., Marketing, Data Science, Computer Science, Information Systems)
• 10+ years of experience in data analytics, digital marketing intelligence, or data consulting, including at least 3+ years in a client-facing capacity.
• Proven experience within an advertising or digital agency required.
• Demonstrated success in building and delivering full-funnel marketing analytics solutions, , with the ability to blend business acumen and marketing concepts with strong analytical approaches.
• Expert-level experience and capabilities within at least one of the following; Adobe Analytics, Google Analytics 4 or Shopper Marketing data sources and concepts (Amazon Vendor Central, Digital Shelf tools, Retail Media Networks)
• Strong fluency in marketing performance metrics, digital marketing channels (media, CRM, e-commerce), and customer journey optimization.
• Proficient in visualization tools (Power BI, Tableau, or Looker) and hands-on data manipulation capabilities. Ability to demonstrate adoption or integration of AI-based capabilities is a plus.
• Executive-level presentation and storytelling capabilities, including comfort engaging with non-technical and senior audiences.
• Self-starter with the ability to thrive in fast-paced, high-growth environments with evolving priorities.

Competitive Advantage - What’s in it for YOU

• High visibility: Join a growing entrepreneurial organization where your contributions are recognized immediately.
• Growth & impact: Make your mark from day one by contributing directly to client outcomes and agency success.
• Innovation mindset: Be part of a team that thrives on testing, learning, and pushing the boundaries of what's possible with data and analytics.
• Supportive culture: Collaborate with top talent across strategy, experience, creative, technology, client operations and business innovations in a highly connected environment.