Directs end-to-end digital advertising operations, including campaign trafficking, targeting, creative QA, launch, pacing, troubleshooting, reporting, and closeout across display, video, social, and newsletter campaigns. Partners with sales, account management, product, technology, and yield teams; manages a small ad operations team; improves trafficking workflows; and supports brand lift and third-party measurement initiatives.
Newsweek is the global media organization that has earned audience time and trust for more than 90 years. Newsweek reaches 100 million people each month with thought-provoking news, opinion, images, graphics, and video delivered across a dozen print and digital platforms. Headquartered in New York City, Newsweek also publishes international editions in EMEA and Asia.
Position Overview
Newsweek is seeking an analytical, hands-on, and detail-oriented Director of Ad Operations to oversee our end-to-end campaign execution and trafficking ecosystem. This role will own campaign trafficking, QA, pacing, troubleshooting, and reporting, while partnering closely with Sales, Account Management, Product, Technology, and Yield teams to support scalable business growth.
Key Responsibilities
- Own end-to-end trafficking and execution of Direct, PMP, and PG campaigns, including forecasting, setup, targeting, creative, tracking, QA, launch, pacing, and closeout.
- Manage trafficking across display, video, social, and newsletter campaigns, ensuring accurate targeting and delivery.
- Monitor campaign pacing and performance, proactively resolving under-delivery, over-delivery, discrepancies, and targeting issues.
- QA creative assets and troubleshoot creative rendering, tracking, tags, pixels, HTML5/JavaScript, and VAST/VPAID issues.
- Serve as the primary ad operations contact for Sales and Account Management, providing campaign updates, reporting, and delivery insights.
- Partner with Product and Technology to troubleshoot site-level ad issues and improve campaign execution.
- Lead and manage a team of 1–2 ad traffickers, providing training, quality control, and day-to-day guidance.
- Establish and improve trafficking workflows to increase operational efficiency and reduce errors.
- Support Brand Lift Studies and third-party measurement/verification to ensure accurate campaign delivery.
Required Qualifications
- 7+ years of experience in digital ad operations, with strong hands-on campaign trafficking experience.
- Advanced experience with Google Ad Manager (GAM) and direct/PMP campaign management.
- Strong understanding of campaign setup, targeting, creative QA, pacing, optimization, and reporting.
- Technical troubleshooting skills across HTML5, JavaScript, VAST/VPAID, tracking pixels, and third-party tags.
- Strong attention to detail, analytical skills, and problem-solving ability.
- Excellent communication and cross-functional collaboration skills.
- Experience managing or mentoring junior ad operations professionals.
Preferred Qualifications
- Experience managing ad operations for digital publishers or news media
- Experience with PMP and PG(Programmatic Guaranteed) deals.
- Experience with social media and newsletter advertising operations.
- Experience with third-party verification and measurement platforms such as DoubleVerify, IAS, MOAT, and DISQO.
- Familiarity with first-party data and identity solutions, including UID2 and other identity frameworks.
Base Salary range: $135,000 - $145,000 commensurate with experience
Newsweek is an equal opportunity employer. We seek employees of diverse backgrounds and are committed to providing an inclusive, equitable and respectful workplace.
Similar Jobs
Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
Own a local territory through field-based prospecting, business visits, live product demonstrations, consultative selling, and full-cycle deal closure. Build pipeline through door-to-door outreach, events, networking, referrals, and partnerships. Develop relationships with local businesses, sell Square’s software and hardware ecosystem, maintain Salesforce pipeline discipline, forecast accurately, and consistently exceed sales quotas.
Top Skills:
Payment ProcessingSalesforce
Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
Develop and execute outbound prospecting campaigns targeting mid-market businesses, build qualified sales pipeline, engage executive decision-makers, conduct needs analysis, and communicate Afterpay and Cash App Pay value propositions. Maintain Salesforce records, research markets and competitors, collaborate with Account Executives, and support complex multi-stakeholder sales cycles.
Top Skills:
Linkedin Sales NavigatorSalesforce CRMSalesloft
Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
Generates outbound leads among small and medium-sized businesses through cold calls, personalized email, and prospecting. Builds and maintains a high-volume sales pipeline, meets KPIs, engages prospective and existing accounts, conducts needs analysis, and records activity in Salesforce for handoff to Account Executives.
Top Skills:
Google SuiteSalesforceSalesloft
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
