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Verkada Inc

Director of Account Based Marketing (ABM)

Posted 12 Hours Ago
Be an Early Applicant
San Mateo, CA
230K-280K Annually
Senior level
San Mateo, CA
230K-280K Annually
Senior level
The Director of ABM will lead a marketing team to develop and execute account-based marketing strategies aimed at driving revenue from strategic accounts, collaborating closely with sales and other marketing teams to optimize campaigns and impact growth.
The summary above was generated by AI
Who We Are

Verkada is a leader in cloud-based B2B physical security. Verkada offers six product lines — video security cameras, access control, environmental sensors, alarms, workplace and intercoms — integrated with a single cloud-based software platform.

 

Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.

 

Founded in 2016, Verkada has expanded rapidly with 15 offices across three continents, 2,100+ full-time employees and 30,000+ customers across 70+ countries.

Overview
At Verkada, we're known to push traditional boundaries, and our enterprise B2B marketing efforts are no exception. As the Director of ABM, you'll be in charge of building and managing a unique team of entrepreneurial marketers. Together, you will build our global ABM strategy from the ground up as we move upmarket. We hope to hire someone who can quickly contribute and implement ABM strategies at scale and make an immediate impact. This role will report into our CMO.

We are committed to a thriving in-office culture. This role requires that you be on-site at our HQ in San Mateo, CA 5 days a week.
Responsibilities

  • Lead a high performing team of Growth Managers to execute on ABM campaigns that quantitatively prove impact to the bottom line of our top strategic accounts. 
  • Engage with a fast-growing Enterprise Sales teams to support partner marketing efforts and team goals
  • Partner with the content, solutions and creative marketing teams to best position our products across multiple industries.
  • Work closely with the marketing operations team to automate and scale campaigns that are widely ROI positive. 
  • Build a team of highly motivated individuals with high IQ/EQ who can operate together to hit pipeline and revenue targets. 

Qualifications

  • 4-year undergraduate bachelor's degree (top 20 school highly preferred) 
  • 7 - 12 years of work experience including at least 3-5 years in marketing
  • Prior experience executing ABM programs from start to finish, ideally at scale
  • Experience scaling demand generation teams to support upmarket growth and enterprise sales
  • Impeccable quantitative ability to analyze data
  • A hacker’s type mentality full of curiosity and creativity
  • Relentless puzzle solving obsession
  • Inbox 0 type personality
  • SQL, Python (or equivalent), and Javascript strongly preferred

Annual Pay Range

At Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate's skills and experience, as well as market demands and internal parity. A Verkada employee may be eligible for additional forms of compensation, depending on their role, including sales incentives, discretionary bonuses, and/or equity in the company in the form of restricted stock units (RSUs)

Below is the annual on-target earnings (OTE) range for full-time employees for this position, comprised of base compensation and commissions (if applicable).

Estimated Annual Pay Range

$230,000$280,000 USD

Verkada Is An Equal Opportunity Employer

As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

Your application will be handled in accordance with our Candidate Privacy Policy. 

Top Skills

JavaScript
Python
SQL

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