The Digital Marketing Manager will lead multi-channel campaigns, optimize customer engagement, manage CRM and loyalty programs, and analyze performance metrics to enhance brand loyalty and presence.
Drive engagement. Build loyalty. Shape the future of digital marketing at Rebel.
Rebel Convenience Stores is seeking a results-oriented Digital Marketing Manager to lead our digital and loyalty marketing initiatives. In this role, you’ll develop and execute high-impact campaigns, optimize customer engagement, and strengthen our brand presence across digital channels. If you’re a strategic marketer with a passion for data-driven growth and customer loyalty, we want you on our team.
What You’ll Do
- Lead the planning, execution, and optimization of multi-channel digital campaigns (email, social, paid media, SEO/SEM, content).
- Manage the digital marketing calendar to align with company-wide strategies and initiatives.
- Optimize CRM campaigns and automation workflows to boost engagement and conversions.
- Track campaign performance, analyze KPIs, and refine strategies for maximum ROI.
- Collaborate with designers, copywriters, and external partners to create impactful marketing assets.
- Oversee the strategy and execution of loyalty and rewards programs, including offer design, segmentation, and personalized messaging.
- Monitor loyalty performance, provide insights, and continuously improve customer experience and retention.
- Partner with IT, customer service, and product teams to enhance system integrations and user experience.
- Support strategic marketing projects such as product launches, rebrands, and promotions.
- Manage and improve the current promotional process. Ensure deadlines are met and communicated within REBEL.
- Assist with creating promotional playbooks and or materials that are shared with operations.
- Provide direction as needed to support teams to keep tasks and projects on track.
Requirements
What We’re Looking For
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 4+ years of experience in digital marketing and/or loyalty program management.
- Intermediate Excel Skills
- Proficiency with CRM platforms, marketing automation tools, and analytics platforms.
- Hands-on experience with Google Ads, Facebook Ads Manager, SEO/SEM, and Google Analytics.
- Strong track record of running successful loyalty, retention, or engagement programs.
- Excellent project management, analytical, and communication skills.
- Experience in retail, e-commerce, or subscription-based industries is a plus.
- Comfortable leading meetings and presenting to Senior Leadership/Vendor partners.
Why Join Rebel?
- Be the driving force behind digital innovation at a rapidly growing retail brand.
- Play a strategic role in shaping customer engagement and loyalty programs.
- Work in a collaborative, cross-functional environment that values creativity and results.
- Enjoy competitive pay, benefits, and career growth opportunities.
Ready to bring your digital expertise to Rebel Convenience Stores? Apply today and help us transform the way customers connect with our brand.
The pay rate for this position is between $80-$100,000, DOE
Benefits
- Medical, Dental, Vision and Life Insurance
- 401K Plan
- Paid Time Off
Similar Jobs
Software
Lead digital marketing strategies focused on driving pipeline growth using content-led engagement, optimizing for revenue and conversion, and collaborating with sales.
Top Skills:
B2B SaasMarketing Automation Platforms
Food • Retail
The Digital & Social Marketing Manager will lead omnichannel strategies, manage cross-functional teams, and optimize digital marketing efforts to enhance customer experience and increase revenue.
Top Skills:
Ga4LinkedInMetaPaid Social ToolsProgrammatic Platforms
Music • News + Entertainment
Lead high-priority global marketing campaigns for artists, develop digital strategies, oversee social media, and drive commercial success through innovative marketing efforts.
Top Skills:
Consumer AnalyticsDigital MarketingPhotoshopShort-Form Content CreationSocial Media Strategy
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
