Digital Marketing Coordinator

Company Description
We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.
Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.
Job Description
Universal Studio Operations is seeking a dynamic and passionate individual to join our team as an entry-level Marketing Coordinator. This role is ideal for a marketing student or professional who is eager to kick-start their career in the exhilarating world of entertainment. You will play a pivotal role in primarily executing digital marketing initiatives which promote the various studio service departments on the Universal Studios Lot, studio initiatives, and events while also engaging with our business-to-business audience to enhance the overall brand of the Universal Studios Lot as a premiere destination for all filmmakers and content creators.
What You'll Do:
Social Media Content Creation, Scheduling, Editing and Publishing:

• Create and edit social media content for 4-6 Studio Services accounts across various platforms including Instagram, Facebook, LinkedIn, X, and YouTube.
• Work with Marketing team to keep photographs and video content organized in department's content library
• Utilize social media management platform to ensure advance scheduling of content for review and approval by Director of Marketing
• Collaborate with Marketing team and Studio Operations departments for each account to create compelling content in a professional manner that adheres to guidelines, and meets each department's needs / goals and strategies
• Research and/or be familiar with other social media platforms to keep up-to-date with marketing trends and campaigns
• Engagement with social media audience in a professional and timely manner
• Report analytics quarterly to various Studio Operations departments

Web Support:

• Ability to provide support in minimal photo and video editing.
• Work with Director of Marketing to optimize SEO, analyze website data

App Support:

• Proficient in updating and managing content within the company's mobile apps, ensuring information is current and aligned with marketing strategies and cohesive with content across corresponding websites.
• Ability to collect and distribute analytics for quarterly and annual reporting.
• Basic skills in conducting quality assurance testing for app updates, identifying and reporting any bugs or issues.

Marketing Campaign Support:

• Assist with the promotion and execution of marketing campaigns across multiple social media channels.
• Coordinate with the marketing team to ensure timely delivery of assets and materials.
• Maintain digital asset library, monitor and report on campaign performance metrics as needed.
• Assist with implementation of marketing content shoots i.e. photo & video shoots

Advertising Support:

• Assist with maintaining Google ad campaigns and Google profiles for various Studio Operations businesses

Marketing & Events Coordination:

• Assist in coordinating marketing events or programs
• Assist with event logistics as needed from time-to-time and capturing content for use on social media.

Qualifications
Let's Talk About You...

• Tech-savvy - You are an MS Office whiz and can take on new software with ease
• Customer Service Champion- No request is too big or too small, you put customers and our people first
• Creative - You seems to always find a way to solve things no matter how perplexing they may first appear
• Trendsetter- You understand market shifts as demand changes and how to respond quickly with the right assets at the right time

What You Must Have:

• Pursuing bachelor's degree in marketing, communications, or a related field OR 1+ years equivalent experience.
• Proficiency in using web content management systems (CMS), with experience in updating, editing, and publishing content on company websites.
• Knowledge of social media platforms
• 1+ years copy-writing experience.
• Basic knowledge of digital marketing platforms and tools.
• Understanding of basic principles of user experience to contribute ideas for improving website navigation, layout, and overall user satisfaction.
• Familiarity with basic HTML and CSS coding to make minor adjustments and formatting changes on web pages.

Additional Requirements:

• Required On-Site: This position is required to be performed full-time from an NBCUniversal-designated worksite.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $50,000 - $60,000
Additional Information
NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.
If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing [email protected].