Develop and execute B2B digital marketing initiatives focused on SEO, website optimization, content creation, social distribution, analytics, and campaign support. Manage CMS operations, improve organic traffic and digital performance, coordinate web updates and content calendars, and collaborate with demand generation, product marketing, creative teams, vendors, and sales leadership to reach hospital and healthcare audiences.
Digital Marketing Coordinator
Location: Remote
Team: Marketing
JOB SUMMARY
The Digital Marketing Specialist supports Eon’s business objectives by developing and executing innovative digital marketing campaigns that increase awareness of and demand for Eon solutions. This person is responsible for key digital initiatives including website optimization, search strategies, overseeing the tactical execution of digital promotions, and content creation. Working closely across the marketing team, the Digital Marketing Specialist develops compelling digital experiences and campaigns targeting B2B audiences in the hospital and health care market.
DUTIES & RESPONSIBILITIES
- Develops and implements website optimization and GEO/SEO strategies. Identifies best opportunities, manages the day-to-day operations of the Eon CMS, and ensures site architecture is optimized for both human users and AI engines.
- Collaborates with Demand Generation to ensure organic web traffic and digital content effectively feed into marketing automation and lead-nurturing programs.
- Conducts digital performance research (e.g., Google Analytics, social metrics) and analyzes results to continually refine web performance and content distribution.
- Works with Product Marketing and Demand Generation to execute B2B digital marketing campaigns that influence hospitals and health systems to adopt Eon solutions.
- Drafts, gains consensus on, and implements tactical plans for web updates, content calendars, and social media distribution.
- Supports writing, editing, and producing public-facing digital content—including short-form blog posts, website copy, and social media assets.
- Works with the creative team and outside vendors to execute effective digital marketing projects in collaboration with a wide variety of Eon roles, including product marketing, demand generation, and sales executives.
- Performs other duties, or special projects, as assigned.
QUALIFICATIONS
- Bachelor’s degree in marketing, communications, or relevant field.
- 3 to 5 years of experience executing compelling digital marketing, website, and communications projects for B2B audiences.
- Working in health care, health tech, or B2B SaaS, with a demonstrated understanding of the health care market a plus.
- Strong knowledge of digital marketing best practices, GEO/SEO strategies, CMS management (e.g., Webflow), and web layout.
- Exceptional organizational skills and the ability to manage multiple, diverse projects in a fast-paced environment.
- Competency with G-Suite and website analytics required; familiarity with social scheduling tools, CRM/marketing automation (HubSpot/Salesforce), and design tools (Figma, Adobe) a plus.
Salary range: $65,000-$80,000
“So what’s in it for me,” you ask?
We pride ourselves for being a culture-based company buzzing with high-energy. Aside from the enthusiastic environment, you’ll enjoy:
- Competitive salary
- Health insurance
- Referral bonuses
- Generous vacation time
- Paid Maternity and Paternity leave
- Professional development and career growth opportunities
- Awesome team members
Check us out at eonhealth.com!
EON is proud to be an equal opportunity employer and prohibits discrimination and harassment of any kind. Our culture celebrates diversity and we are committed to creating an inclusive environment for all team members.
Similar Jobs
13 Days Ago
Pet • Professional Services • Social Impact
Build and QA email, SMS, and website campaigns; manage online forms and CMS content; edit HTML, CSS, and images; schedule and monitor campaign sends; track fundraising and engagement metrics; support integrated campaign planning, testing, approvals, and content optimization. The role is remote within the United States, works East Coast hours, and requires occasional travel to New York City.
Top Skills:
BasecampCmsCRMCSSDrupalHTMLPhotoshopSalesforce Marketing Cloud
Artificial Intelligence • Healthtech • Insurance • Machine Learning • Payments
Leads and scales the account management function for enterprise health plan customers. Manages Account Managers, owns team revenue and retention targets, develops account processes and playbooks, and oversees strategic accounts. Builds executive relationships, leads QBRs, manages escalations, identifies expansion opportunities, and partners with Sales, Product, Engineering, and Leadership to improve customer outcomes, retention, and revenue growth.
Top Skills:
AICRMSaaS
Artificial Intelligence • Consumer Web • Edtech • Enterprise Web • HR Tech • Social Impact • Generative AI
Own revenue forecasting, business planning, performance reporting, financial modeling, and business analytics for the consumer business. Partner with leaders to define and analyze key metrics, deliver recurring performance updates and deep dives, and generate decision-support insights. Build models covering regional forecasts, LTV/CAC, content benchmarking, and marketing ROI. Improve FP&A processes, systems, reporting automation, data accuracy, and scalability.
Top Skills:
ExcelGoogle SuiteIbm Tm1NetSuiteOracle Essbase
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
