Samba TV Logo

Samba TV

Digital Marketing Analyst

Posted 7 Days Ago
In-Office
Los Angeles, CA, USA
60K-80K Annually
Entry level
In-Office
Los Angeles, CA, USA
60K-80K Annually
Entry level
As a Digital Marketing Analyst, you'll manage and optimize digital campaigns, analyze performance metrics, conduct research, and support marketing initiatives.
The summary above was generated by AI
Samba is an AI-powered media intelligence company on a mission to give marketers the complete picture of their audiences. Our AI indexes media consumption across millions of smart TVs and 2.5 billion web pages, combining that data with third-party signals through the Samba Knowledge Graph, a map of the real interests, behaviors, and purchase intent of 1.5 billion user profiles globally. Brands, agencies, publishers, and platforms use Samba to make smarter decisions across every stage of the marketing funnel.

Samba is looking for a data-curious marketer to join our Digital Marketing team. As a Digital Marketing Analyst, you'll help manage and measure our paid and organic digital channels — turning performance data into actionable insights that sharpen our go-to-market strategy. This role directly supports the Marketing team's efforts to grow brand awareness and generate qualified pipeline for our Sales and Revenue teams.

What You'll Do

    • Support execution and optimization of paid digital campaigns across LinkedIn, Google, and programmatic channels

    • Track and report on key performance metrics including CTR, CPL, conversion rates, and pipeline influence

    • Assist with A/B testing of ad creative, landing pages, and email campaigns

    • Maintain dashboards and performance reports to keep the Marketing team informed and agile

    • Conduct competitive research and audience analysis to inform targeting strategies

    • Partner with the Revenue and Sales Enablement teams to ensure digital efforts align with commercial goals

What We're Looking For

    • Bachelor's degree in Marketing, Statistics, Business, or related field (Class of 2026 preferred)

    • Analytical mindset with comfort working in Excel, Google Sheets, or similar tools

    • Exposure to digital marketing platforms (Google Ads, LinkedIn Campaign Manager, etc.) a plus

    • Strong attention to detail and an eagerness to learn in a fast-paced environment

    • Interest in the intersection of data, media, and advertising technology

Samba is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.  We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.
 
Samba may collect personal information directly from you, as a job applicant, Samba may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law. For further details, please see Samba's Applicant Privacy Policy. For residents of the EU , Samba Inc. is the data controller.

Samba TV Los Angeles, California, USA Office

6601 Center Dr, 5th Floor, Suite 1, Los Angeles, CA, United States, 90045

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