Lead developer-focused marketing strategy to grow Arm developer program membership and engagement. Create technically accurate content, plan and attend events, measure performance, and collaborate with product, engineering, and developer relations to promote Arm developer solutions across IoT, Automotive, Cloud, and Edge domains.
At Arm, we are dedicated to empowering developers with the tools, software, and platforms they need to innovate and succeed. We are looking for a Developer Marketing Manager who is both highly technical and passionate about developer communities!
Job Overview:
The Developer Marketing Manager will lead the creation and execution of developer-focused marketing strategies crafted to position Arm as a developer-centric company, drive technical engagement and increase developer membership growth. This role requires a unique blend of technical expertise, particularly in semiconductors, and deep experience in one or more of our core focus areas: IoT, Automotive, Cloud, or Edge devices like mobile and laptops/desktops.
Responsibilities:
Required Skills & Experience:
"Nice To Have" Skills & Experience:
In Return:
A unique opportunity to position Arm as a world-class developer brand and build our developer marketing plans from the ground up.
Job Overview:
The Developer Marketing Manager will lead the creation and execution of developer-focused marketing strategies crafted to position Arm as a developer-centric company, drive technical engagement and increase developer membership growth. This role requires a unique blend of technical expertise, particularly in semiconductors, and deep experience in one or more of our core focus areas: IoT, Automotive, Cloud, or Edge devices like mobile and laptops/desktops.
Responsibilities:
- Developer Marketing Strategy: Design and implement comprehensive marketing plans aimed at creating awareness, promoting membership growth, and driving engagement with Arm developer tools and ecosystem.
- Technical Content Creation: Leverage your hands-on development or engineering experience to develop and coordinate the creation of high-quality, technically sound content (e.g., blog posts, tutorials, case studies) that speaks directly to the needs of developers in IoT, Auto, Cloud, and Edge devices sectors.
- Event Strategy & Participation: Collaborate with our internal events team and external partners to plan and attend technical events, conferences, and webinars.
- Developer Ecosystem Growth: Work closely with the Developer Ecosystem team to promote our developer solutions, seamlessly message our value propositions, and identify channels to increase engagement and Dev Program membership.
- Performance Metrics & Optimization: Establish key performance metrics to measure the efficiency of developer marketing efforts.
- Collaboration & Communication: Partner with product marketing, engineering, and developer relations teams to ensure cohesive and effective communication of our developer-focused initiatives.
Required Skills & Experience:
- 5+ years of proven experience in developer marketing, technical marketing, or a related role within the semiconductor or tech industry.
- Technical expertise in AI, cloud or mobile with hands-on development or engineering experience.
- Deep familiarity with semiconductors and their role in the developer ecosystem.
- Proven ability to create and complete developer marketing plans that drive engagement, awareness, and membership growth.
- Strong technical writing and interpersonal skills, with a demonstrated ability to translate technical concepts into compelling content for developers.
- Experience driving engagement at developer events, conferences, and community engagement strategies.
- Ability to work cross-functionally with product teams, marketing teams, and developer relations.
- Passionate about fostering a strong developer community and ecosystem!
"Nice To Have" Skills & Experience:
- Understanding or the Arm architecture, product portfolio, and ecosystem
- Ability to brainstorm and conceptualize developer solutions and tooling to inform the Arm software roadmap
In Return:
A unique opportunity to position Arm as a world-class developer brand and build our developer marketing plans from the ground up.
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