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TigerConnect

Demand Generation Manager

Posted 2 Days Ago
Be an Early Applicant
Hybrid
Santa Monica, CA
Senior level
Hybrid
Santa Monica, CA
Senior level
The Demand Generation Manager will strategize and execute integrated marketing campaigns targeting Enterprise segment, analyze performance metrics, and drive growth in leads and pipeline.
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TigerConnect transforms healthcare with the industry’s most widely adopted clinical collaboration platform – uniquely modernizing the way doctors, nurses, care teams, patients, and data connect. With solutions spanning care team communication, scheduling automation, alarm management and event notifications, nurse call, patient engagement and more, we accelerate productivity, reduce costs, and improve patient outcomes, safely and securely. More than 8,000 healthcare organizations trust us to deliver enterprise-ready solutions, making this possible with the right group of dedicated, thoughtful trailblazers. Today, private practice doctor’s offices, small and large hospice centers, and some of the largest healthcare organizations in the United States rely on TigerConnect. We’re a fun, hungry, smart, innovative group of eclectic people who are passionate about transforming the way clinical care teams work and communicate.

We are seeking a results-driven Demand Generation Manager to lead and execute integrated marketing campaigns with a focus on the Enterprise segment. This role is responsible for the end-to-end strategy, planning, and execution of demand generation initiatives, working cross-functionally with internal teams and partners to drive measurable growth in leads and pipeline. 

The ideal candidate brings a strong analytical mindset, deep experience with marketing automation and CRM platforms (Marketo and Salesforce), and a proven track record of delivering data-informed, high-performing campaigns. They will take ownership of pipeline and performance metrics, continuously optimizing programs for impact. Experience in the healthcare or medical industry is a plus. 

This is an exciting opportunity for a strategic, hands-on marketer who thrives in a fast-paced environment and is passionate about using innovative approaches to engage target audiences and drive revenue.

What You’ll Be Doing: 

  • Strategize and execute our integrated campaigns primarily targeting the Enterprise market segment, taking ownership of the campaign implementation process including planning, strategy, and execution. 

  • Collaborate with our partnerships team to develop partner marketing activities.

  • Own lead and pipeline metrics. Continuously analyze demand funnel and campaign performance data, derive insights, optimize programs, and clearly communicate results to key stakeholders. 

  • Stay up to date with industry trends, competitor activities and emerging technologies in our space.  

  • Identify new demand generation opportunities and innovative approaches. 

 

What You Bring: 

  • 5+ years of experience in demand generation or growth. Bonus if you have experience in the medical related industry. 

  • Bachelor's or master's degree preferred 

  • Proven track record of developing and executing successful demand generation campaigns, resulting in measurable lead generation and revenue growth. 

  • Proficiency in Salesforce and Marketo. Bonus if you have experience in Jira. 

  • Analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions.  

  • Excellent written and verbal communication skills. Demonstrated ability to create engaging content targeting personas in healthcare. 

  • Strong project management and organizational skills, with the ability to manage multiple campaigns simultaneously and meet deadlines. 

Perks & Benefits We Offer: 

  • Enjoy remote flexibility with teams across the US and globally - plus prime office space in Santa Monica, California 

  • Excellent Medical, Dental, and Vision insurance for you and your family plus a 401k match  

  • Focus on your well-being through our wellness reimbursement program and company-wide wellness days (extra days off to rest and recharge) 

  • Our flexible time off lets you work hard and play hard—on your schedule 

  • Join a mission-driven team committed to making a real impact in the world of healthcare 

Our mission is to provide a healthcare communication solution that radically improves the way care is delivered. We’ve been recognized as one of the Best Places to Work in Los Angeles (2022, 2023, 2024, 2025), as well as on the list of Best Paying Companies (2022) with the Best Perks & Benefits (2022). We were also honored to be named to Inc. 5000’s list of Fastest Growing Companies (2023).

TigerConnect is an equal opportunity employer and values diversity at our company! We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Top Skills

JIRA
Marketo
Salesforce
HQ

TigerConnect Santa Monica, California, USA Office

2054 Broadway, Santa Monica, CA, United States, 90404

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