Creative Producer (AI) - Fully Onsite - Playa Vista, CA

Duties/Responsibilities - Creative Strategy & Execution:

• Lead the creation of performance ads, AI-generated content, and brand collateral that convert to client revenue growth.
• Utilize data, research, and creative insights to formulate effective creative strategies.
• Perform consumer, product, and competitor research to inform creative decisions.
• Collaborate closely with the Creative Director, Editors, Designers, and Clients to produce impactful content, including AI-generated video and static ads.
• Write scripts and copy for video, static image ads, and generative AI video prompts.
• Ensure visuals align with the outlined creative strategy and platform-specific requirements.
• Provide and execute feedback from key stakeholders to enhance creative output.
• Analyze creative test results and iterate to improve effectiveness.
• Stay current on social media and AI video trends and apply this knowledge to creative strategies.
• Manage strategic monthly creative account planning for assigned clients.
• Identify top-performing concepts within accounts using data and creative analysis.
• Identify effective concepts and trends in the social media and AI creative ecosystems.
• Generate and brainstorm unconventional and innovative sketch ideas, including writing unique and engaging scripts, video prompts, and copy, to ensure creative concepts stand out and resonate with target audiences.

Duties/Responsibilities - Project & Client Management:

• Serve as the day-to-day client creative lead, championing brand values and ensuring creative outputs align with client objectives.
• Understand ad product benefits, capabilities, and features to translate them into creative recommendations and best practices.
• Prepare weekly updates, attend, and participate in client sync meetings.
• Onboard new creative clients, manage their assets, and facilitate asset delivery and feedback loops.
• Track deliverables and timelines to ensure consistent quality in content creation.
• Maintain a positive, collaborative relationship with all stakeholders while managing multiple projects in a fast-paced environment.

Duties/Responsibilities - Production & Logistics:

• Generate video content using Runway Gen-3 (VEO3), Google Veo, or equivalent generative video tools; edit and post-process in Premiere Pro, Resolve, or After Effects.
• Assist in logistical tasks, including ordering supplies, invoicing, and asset management.
• Serve as a production assistant on shoot days, ensuring smooth operations and coordination.
• Participate in quality assurance processes, reviewing content for consistency with brand guidelines and creative vision.

Required Skills/Abilities:

• Thrive in a hybrid office setting, fostering collaboration and seamless communication with the creative team.
• Passion for staying up to date on social and digital marketing trends.
• Strong understanding of creative strategy, branding, and performance marketing.
• Proficiency in video production, scriptwriting, and content development.
• Ability to analyze performance data and adjust creative strategies accordingly.
• Strong communication and project management skills.
• Ability to thrive in a fast-paced, deadline-driven environment.
• Familiarity with social media trends and digital marketing best practices.

Key Performance Indicators (KPIs):

• Successful execution of creative campaigns aligned with performance goals.
• Timely delivery of client projects with high-quality creative output.
• Consistent innovation and adaptation to emerging social media and AI video trends.

Physical Requirements:

• Prolonged periods of sitting at a desk and working on a computer.
• Ability to assist with physical tasks related to content production, such as setting up equipment or managing on-set logistics.

What does the hiring process entail?

• Stage 1 (Recruiter Screen) - After you submit your application, our talent recruitment team will review and reach out to candidates. During this 30-minute phone call, we’ll discuss your career journey and professional motivators while learning about GR0 overall and the Creative Producer opportunity.
• Stage 2 (Take Home Assessment) -  This is designed to evaluate your ability to create a short promotional video using AI tools, showcasing how you would approach campaign messaging, audience targeting, and creative strategy.
• Stage 3 (Hiring Manager + Creative Team Interview) - In this stage, you'll meet with the Hiring Manager and members of our Creative Team. You’ll discuss your design process, review your portfolio, and explore how your creative approach aligns with our projects. This is also a chance for you to learn more about the team's workflow and the types of projects you'd be working on.
• Stage 4 (Co-Founders Connect) - The last conversation of the interview process is always a chance for you to connect with our CEO and Co-Founder, Kevin Miller, and our President and Co-Founder, Jon Zacharias.
• Stage 5 (Offer) - If a #GR0mance has brewed, we will make you a competitive offer and hope you’ll accept!

What's in it for you?

• Shared Financial Success - GR0 believes strongly in equal pay for equal work, and transparency in compensation is one vehicle to achieve that. Total annual compensation for this role is market competitive - $85,000 - $95,000 (commensurated with experience)
• A Unique Opportunity to work for a rapidly growing company alongside next-level talent in a respectful, inclusive, diverse, and inspiring environment. #GR0Together
• Health and Family Benefits - GR0 offers comprehensive medical, dental, and vision coverage options for GR0ers and their families.
• Unlimited PTO - We know that rest is vital to your wellbeing and career success, so we give you the flexibility and trust to take it when you need it.
• Community Impact - GR0 is committed to supporting the communities where we work and live by partnering with local charitable organizations to give back in various ways.