As a Creative Marketing Producer, you will manage content creation, coordinate with creators, and produce marketing assets to drive growth for the startup.
About Athlete To Athlete
Athlete To Athlete is a fast-growing sports-tech startup connecting NCAA Division I athletes with the next generation of youth athletes. With 20,000+ athletes on the platform in under 3 years, we’re scaling quickly and looking to fuel our growth through creative that converts in paid social marketing.We’re hiring a Creative Strategist (Paid Social) to own the pipeline of high-performing ads across Meta, TikTok, and YouTube. This role is ideal for someone who can turn insights into hooks, iterate fast, and create ads that drive measurable acquisition growth.
The Role:
As a Creative Strategist, you’ll be the bridge between performance marketing and creative execution. You’ll develop ad concepts, brief and manage UGC creators, edit lo-fi iterations, and ensure we always have a fresh supply of converting creative. Your focus is on ads that lower CPL, improve CAC, and scale acquisition.
Responsiblities
- Own the ad creative pipeline → manage briefs, source creators, and deliver new ads weekly.
- Develop hooks & messaging → write copy, storyboards, and ad angles tailored to Meta, TikTok, and YouTube.
- Produce quick ad iterations → edit lo-fi video and static variations (CapCut, Canva, Figma, etc.) for rapid testing.
- Analyze creative performance → partner with marketing lead to review CTR, CPL, CVR, CAC, and iterate on winners.
- Manage contractors & creators → editors, designers, copywriters, and other freelancers delivering on time and within budget.
- Repurpose ads across channels → adapt paid creative into organic social, email, and landing page assets.
Requirements
- 2–5 years of experience in paid social creative strategy, growth marketing, or performance-driven content production
- Strong creative instincts with proven ability to write hooks, angles, and ad copy
- Hands-on skills with editing tools (CapCut, Canva, Premiere, etc.)
- Understanding of Meta/TikTok/YouTube ad creation best practices
- Organized project manager who thrives in a fast-paced growth environment
- Comfortable analyzing performance data and making creative decisions
- Passion for sports or youth development is a plus
What Success Looks Like
- Increased output of ad creative each week
- Demonstrated improvements in CTR, CPL, CAC, and CVR from your creative pipeline
- Reliable creator network delivering on schedule
- Organized pipeline visibility: briefs, assets, and results always up-to-date
Why Join A2A
Impact: Your ads will directly drive revenue growth for a mission-driven startup.
Ownership: Run the creative testing process end-to-end.
Growth: Build expertise in high-volume paid social at a company scaling fast.
Culture: Scrappy, collaborative, ambitious team.
Top Skills
Content Creation Software
Video Editing Software
Athlete To Athlete Los Angeles, California, USA Office
Los Angeles, CA , United States, 90024
Similar Jobs
Consumer Web • Fintech • Insurance
The Senior Paid Social Creative Strategist will drive creative strategy for paid social advertising, leveraging data insights and consumer research to enhance ad performance across platforms.
Top Skills:
Data AnalyticsFacebookInstagramTiktokX
Fintech • Financial Services
As a Senior Branch Premier Banker, you'll acquire affluent customers, analyze financial needs, recommend solutions, and ensure compliance while managing client relationships and risks.
Fintech • Financial Services
The Senior Branch Premier Banker engages new and existing affluent clients by offering financial services, analyzing customer needs, and providing tailored financial solutions. Responsibilities include client outreach, relationship management, and compliance with banking regulations.
Top Skills:
Financial Services ProductsFinra Series 6Finra Series 63
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
